Vital Choices

Monday, August 1, 2005 Issue 34   VOLUME 2 ISSUE 34  
In This Issue
Be HealthWise in 2006 … and Save!
Dietary Fish Oil Found to Deflect Sun Damage
Proposed Mine Threatens Bristol Bay Region and Alaska’s Wild Salmon
Pesticide in Farmed Canadian Salmon Highlights U.S. Laxity
Roasted Salmon with Fresh Salsa, Frittata for a Brunch Bunch

Publisher/Editor
Randy Hartnell
Producer
Craig Weatherby
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NEW Herbs & Spices
Certified Organic and Kosher


Customers had often asked us to expand our seasoning offerings beyond our Organic Salmon Marinade blend. We thought they had a good idea, but it took time to secure superior sources.

 

Each fresh, flavorful seasoning in our new line of 10 Organic Herbs & Spices is certified Organic and Kosher (OU), and is naturally rich in beneficial “phytoceutical” compounds.

 

And if, like many, your pantry harbors some old, faded seasonings, our Herbs and Spices Medley package—which includes our Organic Salmon Marinade blendwill upgrade your seasonings scene in one fell swoop!


Enjoy Alaska's Natural Beauty Up Close!

We don’t normally advertise other companies but wanted to share something really special with you: a “trip of a lifetime” to astonishingly beautiful Southeast Alaska.


Like us (Vital Choice owners Randy and Dave), our old friend Dennis Rogers was a long-time Alaskan fisherman.  Now, his Alaska Sea Adventures charters offer multi-day journeys for up to eight guests at a time. 

These amazing journeys provide an unsurpassed opportunity to experience the natural wonders of Alaska's Inside Passage: a group of wide, glorious waterways that wend through a chain of lushly forested islands, and offer easy access to fjords, glaciers, whales, orca, porpoise, bears, and eagles.

In 2004, Dr. Andrew Weil joined us for a week aboard the M/V Alaska Adventurer, as described in Vital Choice Explores Southeast Alaska.

Voyages fill up early, so if you’re interested in a trip this coming season don’t delay!


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Like Your Lox Luscious?
Ours Makes Mouths Water




Vital Choice smoked salmon is far superior to the preservative-laden farmed product found in most grocery stores.  

 

After curing in natural alder wood smoke, our Smoked Sockeye Portions and silky, Cold-Smoked Sliced Nova Lox are immediately vacuum-packed and flash-frozen.  Thawed and served, they taste as though they came fresh out of the smoker.

 

"I am in love with the hot-smoked salmon. It is fabulous flaked and scrambled with eggs and onions. They give the eggs a lovely zing." — Dana Jacobi, author of 12 Best Foods Cookbook.


The World's Finest Fish Oil

We put only whole, unrefined oil from wild Alaskan sockeye salmon in our 
premium salmon oil supplements. Wild Alaskan sockeye salmon is one of the cleanest fish in the sea: a trait reflected in the purity of our unrefined sockeye oil, which is now certified by NSF: one of the best-respected independent labs in the U.S.

Because our naturally pure salmon oil does not need to be distilled, it provides the essential omega-3 fatty acids (EPA & DHA), plus 30 other natural fatty acids and astaxanthin: the potent antioxidant that gives sockeye its distinctive deep-red color.

Last, but not least, ours comes in pure fish-gelatin capsules and it is the only salmon oil supplement certified as sustainably sourced by the Marine Stewardship Council (
www.msc.org).

Why Our Albacore Tuna's A Cut Above


 

Our young, low-weight Pacific Albacore Tuna—fresh or canned—is simply superior!   


Smaller means safer: 
Vital Choice troll-caught tuna weigh just 12 lbs. or less, so they contain less mercury, and more omega-3s, than the larger troll-caught tuna touted by other “minimal mercury” vendors.


No loitering allowed: 
Our tuna are hauled in fast, bled, and flash-frozen within about two hours.  (Standard long-line-caught albacore spend 12 hours in the water.)


Better, fresher flavor, even in the can:  Unlike standard canned albacore—which is cooked twice at great cost to flavor and omega-3 content—Vital Choice tuna is cooked only once (in the can) to preserve its healthful oils and fresh flavor.

 


The Vital Choice Advantage



Click here to learn about the Vital Choice Advantage ... the many reasons why William Sears, M.D. — renowned as "America's Baby Doctor"— calls Vital Choice his favorite salmon source.


Vital Choice was founded by two longtime Alaska fishermen—Randy Hartnell and Dave Hamburg—who know where to get the highest quality fish.  And they test it periodically to ensure your safety.


 


Berries to Live For!


Vital Choice fresh-frozen organic blueberries, strawberries and red raspberries are rich in anti-aging antioxidants, and draw customer comments like this:
“OH MY GOODNESS! I cannot believe the flavor ... the taste reminds me of something from my childhood. Thanks for a great product!

 

Berries are incredibly healthful foods, and it's smart to seek out organic berries, grown without synthetic pesticides.

 

Our organic berries come in convenient one pound bags, each yielding about 3-1/2 cups. They freeze well, so you can keep plenty on hand!


Our brand new holiday catalog, which features several exciting new offerings. To receive yours, click here.

Dietary Fish Oil Found to Deflect Sun Damage
Anti-inflammatory effect of omega-3s seen to reduce damage induced by UV rays
by Craig Weatherby

Readers of "Vital Choices" may recall that we ran two articles this summer, concerning the beneficial effects of vitamin D and the role of fish and sun in providing this essential anti-cancer nutrient.   

 

Next to sun exposure, fish are the most significant sources of vitamin D.  (Sun rays prompt certain bodily compounds in skin to change into vitamin D.)

 

In recent months, leading cancer and vitamin D researchers have voiced concerns about extreme sun avoidance.  They calculate that more cancers may be caused by under-exposure to sun than by moderate exposure (20-30 minutes per day).

 

For example, Harvard’s Edward Giovannucci, M.D. told NPR recently that for every person who dies from skin cancers caused by excessive sun exposure, an estimated 30 people may die of non-skin cancers related to vitamin D deficiencies caused by insufficient sun exposure or dietary intake. 

 

This seems to leave us on the horns of a dilemma.  We need to get sufficient sun exposure to prevent cancer, but not so much that we will suffer sunburns or increase the risk of skin cancers. 

 

Sunscreen offers some protection, but statistics suggest that its anti-cancer benefits may have been oversold.  While typical sunscreens do a good job of blocking skin-burning UVB rays, they offer relatively weak protection against UVA rays, which penetrate much more deeply into skin, and appear to play a much larger role in cancer promotion and skin aging than we thought. 

 

Omega-3s may help reduce sun damage

The omega-3s in fish (EPA and DHA) exert significant anti-inflammatory effects throughout the body, and the results of new research suggest that, as a consequence, omega-3s can help counteract the deleterious effects of solar radiation.

 

We were alerted to this new benefit by a press release from the Norwegian Seafood Export Council (NSEC), and, given the source, we were inclined to skepticism. 

 

However, when we read the research that prompted the release, we were persuaded that Norwegian seafood trade group’s announcement contained much more than a grain of truth.  They’d cited recent research by a team at Britain’s University of Manchester, which we found and examined in detail, and which led us to similar research by other groups.

 

The University of Manchester team, led by professor Lesley Rhodes, began publishing relevant research in 1994, starting with two small tests in human subjects, designed to examine the effects of dietary fish oil (10 grams per day, containing EPA and DHA) on skin inflammation induced by solar radiation.

 

Following the positive results of these preliminary investigations—which showed that people taking fish oil became increasingly resistant to sunburn over a three-month period—the Manchester team conducted two well-controlled clinical trials of omega-3s, whose results were published in 2003 and 2004. 

 

The first trial involved 42 volunteers, and the second involved 28 people.  The participants in both studies took four grams of supplemental EPA (not DHA) or oleic acid (the monounsaturated fat abundant in olive oil) for three months. 

 

Both double-blind, randomized studies produced positive results.  As the Manchester team reported, “The subjects taking EPA, but not OA, showed a significant rise in their minimal erythemal dose ... longer-term supplementation might reduce skin cancer in humans.” 

 

In this context, “minimal erythemal dose” means the smallest dose of solar radiation required to produce the abnormal redness associated with sun burn.  This redness, or erythema, results from inflammation: the immune response that occurs in response to tissue damage from solar radiation.  In other words, the skin of the volunteers who’d taken EPA supplements was significantly more resistant to sun-induced inflammation.  

 

The results also showed that the groups taking EPA enjoyed reductions in several early markers of cancer risk in skin, including sunburn, UVR-induced p53 [a cancer-suppressing gene], and strand breaks in peripheral blood lymphocytes.  These positive changes indicate that EPA protects against the genetic damage in skin tissue associated with increased cancer risk.

 

How omega-3s diminish sun damage

Inflammation is the body’s response to infections, burns, and wounds.  While inflammation is generally a positive thing, chronic inflammation can be induced by dietary excesses or deficiencies, and become a source of secondary damage to the body’s cells.  For example, inflammation promotes obesity and diabetes, raises the risk of heart attacks and Alzheimer’s, and promotes cancerous changes to prostate and other tissues.

 

While dietary EPA does not block the sun’s UVA or UVB rays, or reduce the amount of direct tissue damage those rays can cause, it reduces the excessive, cell-damaging inflammation produced by the body in response to UV-induced tissue damage.  This is why it took more UV exposure to redden the skin of the University of Manchester study subjects who took supplemental EPA.

 

And EPA isn’t the only fish-derived omega-3 that reduces UV-induced inflammation in skin.  Previous studies by the Manchester team and other research groups has documented the similar anti-inflammatory effects of DHA in skin cells exposed to UV radiation.

 

Specifically, EPA and DHA reduce production of interleukin (IL)-8, the cytokine (chemical messenger) primarily responsible for the skin inflammation seen in epidermal and dermal cells exposed to UVB rays, as well as production of a pro-inflammatory prostaglandin (chemical messenger) called PGE-2.

 

The picture is not entirely one-sided, since dietary omega-3s raise the levels of omega-3s in skin cells, and omega-3s are more prone to oxidation by the free radicals generated in response to UV radiation.  However, this hypothetical drawback to a diet rich in omega-3s appears to be far outweighed by the positive effects of a diet rich in omega-3s.  

 

As the Manchester University team reported in their first article on this subject, “… omega-3 fatty acids produce a pronounced reduction in UVB-erythemal [sunburn] sensitivity, although susceptibility of skin to lipid peroxidation [damage to fatty acids caused by free radicals] is increased.  Thus, omega-3 fatty acids may act as an oxidizable buffer, protecting more vital structures from free radical damage.”

 

In other words, dietary omega-3s create an environment in which UV radiation is less damaging, and where cancer is less likely to develop.

 

Sources

  • Storey A, McArdle F, Friedmann PS, Jackson MJ, Rhodes LE. Eicosapentaenoic acid and docosahexaenoic acid reduce UVB- and TNF-alpha-induced IL-8 secretion in keratinocytes and UVB-induced IL-8 in fibroblasts. J Invest Dermatol. 2005 Jan;124(1):248-55.
  • Shahbakhti H, Watson RE, Azurdia RM, Ferreira CZ, Garmyn M, Rhodes LE. Influence of eicosapentaenoic acid, an omega-3 fatty acid, on ultraviolet-B generation of prostaglandin-E2 and proinflammatory cytokines interleukin-1 beta, tumor necrosis factor-alpha, interleukin-6 and interleukin-8 in human skin in vivo. Photochem Photobiol. 2004 Sep-Oct;80(2):231-5.
  • Rhodes LE, Shahbakhti H, Azurdia RM, Moison RM, Steenwinkel MJ, Homburg MI, Dean MP, McArdle F, Beijersbergen van Henegouwen GM, Epe B, Vink AA. Effect of eicosapentaenoic acid, an omega-3 polyunsaturated fatty acid, on UVR-related cancer risk in humans. An assessment of early genotoxic markers. Carcinogenesis. 2003 May;24(5):919-25.
  • Jackson MJ, Jackson MJ, McArdle F, Storey A, Jones SA, McArdle A, Rhodes LE. Effects of micronutrient supplements on u.v.-induced skin damage. Proc Nutr Soc. 2002 May;61(2):187-9. Review.
  • Pupe A, Moison R, De Haes P, Beijersbergen van Henegouwen GMW, Rhodes LE, Degreef H, Garmyn M: Eicosapentaenoic acid, a n-3 polyunsaturated fatty acid, differentially modulates TNFa, IL-1a, IL-6 and PGE2 expression in UVB-irradiated human keratinocytes. J Invest Dermatol 2002; 118: 692-8 
  • Rhodes LE, Durham BH, Fraser WD, Friedmann PS. Dietary fish oil reduces basal and ultraviolet B-generated PGE2 levels in skin and increases the threshold to provocation of polymorphic light eruption. J Invest Dermatol. 1995 Oct;105(4):532-5. 
  • Rhodes LE, O'Farrell S, Jackson MJ, Friedmann PS. Epidermal lipid peroxidation. J Invest Dermatol. 1994 Aug;103(2):151-4. 

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