Vital Choices

Thursday, October 12, 2006 Issue 97   VOLUME 3 ISSUE 97  
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In This Issue
Fish Oil May Halt Memory Decline in Alzheimer's
How Soy Can Kill You AND Save Your Life
"Back-to-School Brain Food" Offer Ends Sunday!
Festive Scallop Fajitas
Rare "Stock-up-on-Sablefish" Bargain

Our colorful catalog features exciting new organic offerings, from fine tea and chocolate to exquisite Spanish olive and Kenyan macadamia nut oils. To receive your copy, or send one to family or a friend, click here.

Offer Ends Sunday!
Back-to-School
Brain Food


Have you or your kids tried our Salmon Oil? We’d like to encourage the experiment with a special offer that provides FREE Sockeye Salmon Oil supplements, and increases in value with the size of your order. To learn more, go to our "Back-to-School Brain Food" offer.
 

This limited time, one-per-customer offer ends at 12:00 midnight PST on Sunday October 15, 2006.


Rare Sablefish Bargain
(Black Cod to Some)


What a bargain! Buy 5 full pounds of our flash-smoked, oven-ready Sablefish (aka black cod) for $98.00, and save $6.90 per pound*, versus our best regular price.

 

Each package contains approximately two dozen individually packaged random-weight portions of our premium quality smoked sablefish, in portions of smaller average size.

 

Skin-on, may contain some bones. Certified Earth Kosher. Product Code SBC105.

 

(*Our best regular price, for a 24-portion order, is $26.50 per pound, versus this special offer of 5 lbs. of random-weight portions at $19.60 per pound.)


Quick, Easy Shopping & Ordering

Click here for our main shopping directory, or go straight to our products:

Seafood
Wild Alaskan Salmon
Smoked Salmon 
Albacore Tuna (low-mercury, troll-caught)
Alaskan Halibut
Alaskan Weathervane Scallops
Alaskan Sablefish (Black Cod)
Salmon Sausage & Burgers
Salmon Caviar (Ikura)
Canned Salmon, Tuna, Sardines
Salmon Dog Treats

Sockeye Salmon Oil

Capsules or Liquid

Organic Foods
Organic Berries
Organic Chocolate
Organic Tea
Organic Herbs & Spices
Organic EV Olive and Macadamia Oils

Gifts
Gift Certificates
Gift Packs

Sampler Packs, Specials, Extras

Dr. Perricone Pack
Dr. Northrup Mom-Baby Pack
Sampler Packs
Special & Grill Packs
Cedar BBQ Planks
Cookbooks

To get a free catalog, click here, or call us toll-free at 1-800-608-4825.

Succulent, Savory Salmon Sausage


“I just tried your new Country breakfast sausage for the first time … they are wonderful! I never thought a salmon sausage would be this good. Thanks!” — Dr. Bruce Felgenhauer

 

People are excited about our new Wild Sockeye Salmon Sausage, which comes in two succulent varieties: Savory Country Breakfast Style and Spicy Italian.

 

The ingredients couldn’t be simpler: just Wild Alaskan sockeye salmon, 100% organic herbs and spices, organic arrowroot, natural sea salt, and water.

 

For tips on how to cook 'em from straight from the freezer, see our Web site.



 


Pure, Unrefined
Sockeye Salmon Oil



Vital Choice Salmon Oil (top left) vs. two standard fish oils

We put only whole, unrefined oil from wild Alaskan sockeye salmon in our 
premium salmon oil supplements. Wild Alaskan sockeye salmon is one of the cleanest fish in the sea: a trait reflected in the purity of our unrefined sockeye oil, which is now certified by NSF: one of the best-respected independent labs in the U.S.

Because our naturally pure salmon oil does not need to be distilled, it provides the essential omega-3 fatty acids (EPA & DHA), plus 30 other natural fatty acids and astaxanthin: the potent antioxidant that gives sockeye its distinctive deep-red color.

We use fish-gelatin capsules, and now offer our Salmon oil in liquid form for kids and others who have trouble swallowing pills. Last but not least, ours is the only salmon oil supplement certified as sustainably sourced by the Marine Stewardship Council (
www.msc.org).

Smoked Sockeye To Go!




The positively seductive succulence of our premium hot-smoked sockeye salmon is now available in easy-traveling cans.

Savor a healthy, mouth-watering meal on the go!


Kosher Foods Galore

Did you know that most of our key offerings are certified Kosher?  The roster of Kosher-certified Vital Choice foods includes most of our premium canned seafood * (Tuna, Sardines, Wild Red Sockeye, and Foil-Pouch Sockeye) most of our fresh-frozen wild Alaskan Salmon* (Sockeye, Silver, King), all of our Organic Herbs & Spices and Organic Chocolates*, and all of our Organic Berries.

 

*EarthKosher, which certifies the asterisked products, strives to make more healthy foods available to Kosher consumers by providing certification to companies that meet its halakhic, health, environmental, and social standards. EarthKosher's Rabbinic Counsultant, Rabbi Zushe Yosef Blech, is considered one of the world’s leading experts. For more information on EarthKosher, click here.


The Best, Safest Tuna You Can Buy


 

Our young, low-weight Pacific Albacore Tuna—fresh or canned—is simply superior!   


Smaller means safer: 
Vital Choice troll-caught tuna weigh just 12 lbs. or less, so they contain less mercury, and more omega-3s, than the larger troll-caught tuna touted by other “minimal mercury” vendors.


No loitering allowed: 
Our tuna are hauled in fast, bled, and flash-frozen within about two hours.  (Standard long-line-caught albacore spend 12 hours in the water.)


Better, fresher flavor, even in the can:  Unlike standard canned albacore—which is cooked twice at great cost to flavor and omega-3 content—Vital Choice tuna is cooked only once (in the can) to preserve its healthful oils and fresh flavor.

 


Publisher/Editor
Randy Hartnell
Producer
Craig Weatherby
Send Mail To:
VitalChoices

Alaskan Halibut ...
So Light & Luscious

Our Alaskan halibut is light and lean with a wonderful flavor and texture. With longer-lived predatory fish like halibut and tuna, age and purity go hand in hand--the younger and smaller the fish, the purer it will be.

Vital Choice offers you the peace of mind of knowing that you're buying the purest halibut available by procuring only the smallest, sustainably-harvested fish (unlike store or restaurant bought halibut--where it's almost impossible to know what you're getting.)

"Absolutely delicious! My kids devoured every morsel of the halibut and have asked me to order more. Thank you for sharing your wonderful secret with us."
-- Michele S. Cook of Lake City, Florida

Scrumptious Weathervane Scallops


We’re very pleased to announce the arrival of our sweet, succulent, sustainably harvested Alaska weathervane scallops!

Unlike common farmed varieties, Vital Choice scallops grow as nature intended in the cold, clear waters near Kodiak Island, Alaska.

 

They're individually quick frozen and available in convenient re-sealable bags, so that you can take only the scallops you need and return the rest to the freezer.


The Vital Choice Advantage



Click here to learn about the Vital Choice Advantage ... the many reasons why William Sears, M.D. — renowned as "America's Baby Doctor"— calls Vital Choice his favorite salmon source.


Vital Choice was founded by two longtime Alaska fishermen—Randy Hartnell and Dave Hamburg—who know where to get the highest quality fish.  And they test it periodically to ensure your safety.


 


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Fish Oil May Halt Memory Decline in Alzheimer's
Preliminary clinical trial shows delay in disease progression from early stages; findings support studies linking fish consumption to reduced risk of dementia
by Craig Weatherby

Auguste D, the first Alzheimer's case, 1901

Alzheimer’s disease is the most frequent form of dementia, and its economic cost in the US is estimated in excess of $100 billion. Given the rapid rise in numbers of aging baby boomers and the critical need for practical ways to prevent Alzheimer's disease, the positive research results reported this week from Sweden offer a rare ray of hope.

 

The results of prior epidemiological studies indicated that people who eat ample amounts of fish routinely enjoy reduced risks of Alzheimer's disease and other forms of senile dementia (see “New Findings Boost Brain-Protecting Power of Fish”).

 

Now, in the first such study ever conducted, researchers at Stockholm’s Karolinska Institute and Uppsala University

Key Points

  • First-ever clinical trial reduces progression of the disease in mild, early-stage Alzheimer's cases.
  • Findings are supported by evidence of mechanisms by which omega-3s might work.
  • Results fit with the preventive effect of fish-heavy diets seen in population studies.
Hospital
conducted a controlled clinical trial designed to test the effects of omega-3 fish oil supplements in people in various stage of Alzheimer’s disease.

 

The Swedish team, led by Yvonne Freund-Levi, MD, recruited 204 patients for a one-year placebo-controlled clinical trial that was divided into two six-month two phases:

  • During the first six months, the participants were assigned randomly to take either fish oil capsules containing omega-3 fatty acids (1720 mg of DHA and 600 mg of EPA) or placebo capsules containing corn oil.
  • During the second six-month period, the participants all received omega-3 capsules.

In accordance with standard medical practice, all the subjects were taking prescribed cholinesterase-inhibitor drugs (e.g., Aricept™), which prevent breakdown of the neurotransmitter acetylcholine and are typically given to patients in the early stages of the disease.

 

Thirty subjects dropped out during the study, leaving 174 at the end of the year-long trial.

 

The mental status of each participant was tracked by standard cognitive-performance assessment tests administered at the start of the study, after the first six months, and during the final six-month phase.  

 

Omega-3s slow disease pace in patients with mild, early Alzheimer’s

At the end of the first six months, the assessment tests indicated that there had been significantly less decline in mental status among the 32 members of the omega-3 group who’d been diagnosed with very mild, early-stage Alzheimer’s, compared with their counterparts in the placebo group. 

 

As Dr. Freund-Levi said, “… our study indicated that the omega-3 fatty acid preparation conferred a slower decline of cognition in those with the mildest impairment compared with placebo control subjects with a similar degree of cognitive dysfunction at the start of the study.”


And even the members of the placebo group with mild Alzheimer’s enjoyed similar therapeutic benefits during the second six months, when they, too, started taking omega-3 fatty supplements.

(The mental status of participants suffering from moderate or advanced stages of Alzheimer’s continued to decline, regardless of which group they started in.)

 

The improvements seen among the people in early-stage Alzheimer’s disease were most apparent in their short-term memory capacity, which ranks among the first and most crippling impacts of Alzheimer’s disease.

 

We should note that the study had two limitations: the trial was relatively small, the second six-month period was not placebo-controlled, and the improvements seen in the assessment scores could have been due in part to “practice effects”.

 

Consequently, the research team called for larger trials in patients with mild cognitive impairment, and in people at high risk of Alzheimer’s disease.

 

Prior studies hold clues to omega-3s’ preventive/therapeutic effects


Dr. Alois Alzheimer,
circa 1901

The cause of Alzheimer’s is not clear, but most evidence points to the build-up of brain plaques consisting of beta-amyloid protein deposits.

 

The body’s immune system attacks these plaques by mounting an inflammatory response that includes generation of the unstable oxygen compounds called free radicals, which damage and kill brain cells.

 

Because omega-3 fatty acids exert anti-inflammatory effects, it’s been assumed that this might account for the reduction in Alzheimer’s risk seen among fish-lovers in population studies.

 

While the Swedish research team detected no decrease in standard markers of inflammation among the members of the omega-3 group, they proposed that the anti-inflammatory influence of omega-3s may be effective before the onset of dementia symptoms:

  • “It is possible that when the disease is clinically apparent, the neuropathological involvement [brain damage] is too advanced to be substantially attenuated by anti-inflammatory [effects]”.
  • “Those results [of epidemiological studies] and the results from the present study support the idea that omega-3 fatty acids have a role in primary prevention of AD but not in treatment of manifest disease.”

And with regard to the anti-inflammatory properties of omega-3s, the Swedes seem to have overlooked the implications of a finding made last year by scientists at Louisiana State University (LSU).

 

DHA’s unique brain-protecting powers: the LSU discovery

In 2005, the LSU team discovered neuroprotectin D1 (NPD1): an anti-inflammatory compound that the body makes from omega-3 DHA (See “Research Reveals How Fish Oil Deters Alzheimer’s Disease”), which doesn’t affect the standard medical measures of inflammation but plays a key role in protecting the brain from the brain-cell die-off induced by accumulation of the inflammatory brain plaques that characterize Alzheimer's disease.

 

The “pro-plastic” effects of omega-3s

The mouse study we summarized in our last issue points to another possible preventive mechanism, having nothing to do with the anti-inflammatory properties of omega-3s (see “New Insight into Anti-Aging Brain Benefits of Omega-3s”).

 

Human aging is usually accompanied by decreased “neuro-plasticity” in the brain, and this deficit is largely responsible for age-related losses of memory and mental flexibility. Neuro-plasticity is the brain’s ability to form new connections (synapses) among its cells (neurons), and thereby adapt to external environments and form new memories.

 

A neurotransmitter called glutamate is critical to learning and memory formation, in part through its role in regulating neuro-plasticity. And as we reported, researchers found recently that rats fed omega-3s display complete reversals in age-related deficits in the glutamate receptors of brain cells.

 

It seems likely that, together with the LSU finding from 2005, the Brits’ recent discovery in rodents may explain why omega-3s seemed to benefit early-stage Alzheimer’s patients, and prevent some people from developing Alzheimer’s and other, less common forms of dementia.

 

Sources

  • Freund-Levi Y, Eriksdotter-Jönhagen M, Cederholm T, Basun H, Faxén-Irving G, Garlind A, Vedin I, Vessby B, Wahlund L, Palmblad J. n-3 Fatty Acid Treatment in 174 Patients With Mild to Moderate Alzheimer Disease: OmegAD Study: A Randomized Double-blind Trial. Arch Neurol. 2006;63:1402-1408.
  • Morris MC, Evans DA, Bienias JL, et al. Consumption of fish and n-3 fatty acids and risk of incident Alzheimer disease. Arch Neurol. 2003;60:940-946.
  • Morris MC, Evans DA, Tangney CC, Bienias JL, Wilson RS. Fish consumption and cognitive decline with age in a large community study. Arch Neurol. 2005 Dec;62(12):1849-53. Epub 2005 Oct 10.

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