Vital Choices Newsletter

Monday, September 17, 2007 Issue 173   VOLUME 4 ISSUE 173  
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Table of Contents

We're gonna fly!
Seasons of Fat
Whole Grains: Under-Sung Antioxidant Stars Get a Boost
Smoked Wild Alaska Sockeye, Avocado, and Fennel Salad


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Publisher/Editor

Randy Hartnell

Producer

Craig Weatherby

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VitalChoices

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Visit our Main Store Page, click direct to a Product (see below), or call us, toll-free, at 1-800-608-4825.

Wild Seafood
Alaska Salmon (Sockeye, King, Silver)
Smoked Alaska Salmon 
Albacore Tuna (low-mercury, troll-caught)
Alaska Halibut
Alaska Scallops
Alaska Sablefish (Black Cod)
Alaska Red King Crab
Pacific Spot Prawns
Salmon Sausage & Burgers*
Yukon King Salmon "Candy"
Salmon Caviar (Ikura)
Canned Salmon, Tuna, & Sardines
Salmon Dog Treats
*Burgers temporarily out of stock

Sockeye Salmon Oil

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Organic Foods
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Organic Herbs & Spices
Organic EV Olive and Macadamia Oils

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Dr. Perricone Pack
Dr. Northrup Mom-Baby Pack
Sampler Packs
Special & Grill Packs
Cedar BBQ Planks
Cookbooks

To get a free catalog, click here, or call us toll-free at 1-800-608-4825.

Fiery Fish Savings!


Three Grilling Specials make it easy to enjoy sizzling seafood!

 

Grilling Special #1 - Alaska Sockeye Fillets 

3 Whole Sockeye Fillets*

Organic Salmon Marinade

6 Cedar Barbeque Planks

 

Grilling Special #2 - Wild Salmon Sampler

2 Sockeye portions**

2 King portions**

2 Silver portions***

Organic Salmon Marinade

6 Cedar Barbeque

  

Grilling Special #3 - “White Summer” Seafood Sampler 

Our newest BBQ Special combo pack features white fish and shellfish.

 

2 pounds Alaska Halibut Morsels*

1 pound Alaska King Crab Legs (meaty, pre-split “merus” leg sections)

1 pound Alaska Weathervane Scallops (about 20-30)

Organic Lemon-Pepper Mix (3.5 oz)

6 Cedar Grilling Planks


See Web site for details.


Salmon in a Softgel



Vital Choice Salmon Oil (top left) vs. two standard fish oils

Our "whole food"
Omega-3 Salmon Oil supplements contain only unrefined oil from wild Alaska Sockeye Salmon: a fish whose renowned purity is reflected in the pristine contents of our naturally colorful capsules.

Unlike standard fish oils, derived from fish of varying quality, our naturally pure Sockeye Salmon Oil does not need to be chemically refined. (Its purity and potency are certified by NSF.)

As a result, our whole, unrefined Sockeye Salmon Oil retains all of the omega-3s (EPA & DHA), vitamin D, phospholipids, and 30-plus fatty acids natural to whole Sockeye Salmon oil. 

And the rich orange-red hue of our Salmon Oil comes from its natural complement of astaxanthin: the super-potent antioxidant pigment that gives Sockeye their distinctive color and protects our Oil's abundant omega-3s from oxidation.

In addition, ours was the first Salmon Oil supplement certified as sustainably sourced by the Marine Stewardship Council (www.msc.org).

Last but not least, we encapsulate our Salmon Oil in fish gelatin (not bovine or porcine), and offer smaller softgels (500 mg)and liquid Salmon Oil for children and folks who may have trouble swallowing our 1,000 mg softgels.


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Why Vital Choice?



Click here to learn about the Vital Choice Advantage ... the many reasons why William Sears, M.D. — renowned as "America's Baby Doctor"— calls Vital Choice his favorite salmon source.


Vital Choice was founded by two longtime Alaska fishermen—Randy Hartnell and Dave Hamburg—who know where to get the highest quality fish.  And they test it periodically to ensure your safety.


 


World's Best Canned Salmon


If you haven't tried our Wild Red Sockeye Salmon you're in for a treat, because it tastes much fresher and firmer than standard supermarket brands.

 

The rich, red color of the meat and oil is unlike any you're likely to have had before. And minimal processing ensures that you'll get the maximum amount of nutrients naturally abundant in Sockeye Salmon: omega-3s, vitamin D, and astaxanthin (a potent orange-red antioxidant pigment).

 

Choose Skinless-Boneless Wild Red, or Traditional Style with skin and soft edible bones for extra flavor and ample calcium.

 

Both kinds are available with or without added salt ... and several varieties come in EZ-Open pull-tab tops.

 

“You are providing a wonderful health-giving service to the planet with your business. And it is a pleasure to bring this information to my audience. It is also a pleasure to snap open these little cans of salmon and have an instant healthy meal!”

-- Dr. Christiane Northrup


Seasons of Fat
by Susan Allport

Les Très Riches Heures du duc de Berry, Septembre - circa 1410 BCE

It’s the fall equinox on Sunday … that time of the year, mirrored once in the spring, when day and night are each twelve hours long.

 

Big changes are happening as a result of the earth’s tilted orbit around the sun. In the northern hemisphere, trees are responding to the diminishing light by losing their leaves and going dormant. In the southern hemisphere, seeds from last year are beginning to germinate; the land is turning green.

 

This much we all know, but what scientists are just beginning to appreciate is what this seasonal shift in light means to animals that spend their days foraging for food. How it represents a simultaneous shift in the availability of the two families of essential fats, omega-3s and omega-6s, the fats animals can’t make for themselves and require in their diets.

 

Leaves are the most abundant source of the parent omega-3 fat, alpha linolenic acid, the fat that animals turn into the better known eicosapentaenoic acid (EPA) and docosahexaenoic acid (DHA), and seeds are rich in the parent omega-6 fat, linoleic acid, which animals turn into arachidonic acid.

 

We’re used to thinking of these polyunsaturated fats, with their long, difficult-to-pronounce names, as one big happy family. But they are two competing families (Montagues and Capulets) with very different roles to play in nature.

 
About Susan Allport
We are excited to introduce Susan Allport as an occasonal contributor to Vital Choices.

Susan is an award-winning writer who contributes to The New York Times and other publications and authored the acclaimed book about omega-3s, titled The Queen of Fats: Why Omega-3s Were Removed From The Western Diet and What We Can Do To Replace Them (University of California Press, 2006).

 

She is the author of two other highly praised books – The Primal Feast: Food, Sex, Foraging, and Love, and A Natural History of Parenting – and has appeared on Oprah & Friends Radio and NPR’s "Science Friday" and "The Splendid Table".

 

We’re sure you’ll find her contributions enlightening pleasures to read!

DHA, the longest leaf-derived, omega-3 fat, is found in highest concentrations in the cell membranes of those tissues with the fastest metabolic rates: eyes, brains, and hearts.

 

Similarly, alpha linolenic acid, the parent omega-3 fat, is found in highest concentrations in the chloroplasts of green leaves where it assists plants with their fastest activity, photosynthesis, the basis of all life on earth.

 

Concentrations of essential fats change with an animal’s diet and are associated with some dramatic changes in behavior. Hibernating animals, like the yellow-bellied marmot of Colorado, do not go into hibernation when their diet is rich in omega-3s, as it is in the spring and summer when there are plenty of leaves to eat. These animals need fewer leaves and more seeds before they slow down and go into torpor.

 

It’s a pretty neat system. Plants respond to the changing light by making or losing leaves, and animals use their changing food supply to prepare themselves for the future.

 

As animals reduce their intake of leaves (and/or animals that eat leaves) and increase their intake of seeds (and/or animals that eat seeds), seed fats come to outnumber leaf fats in the membranes of their cells. Metabolic rate falls and animals gain weight, which they store as fat. Come spring, as seeds germinate and form leaves (a process in which the omega-6s are turned into omega-3s by an enzyme that only plants have), an animal’s new, green, faster diet prepares it for activity and reproduction.

 

(In the tropics, by the way, where day and night are always twelve hours long, animals experience similar shifts in the availability of the two families of essential fats. But there, these shifts result from changes in rainfall rather than daylight.)

 

It’s a neat system for everyone but humans, whose sophisticated food processing techniques, specifically, our ability to squeeze all the oil out of seeds, enables us to eat a high omega-6 diet year round.

 

Per capita consumption of the parent omega-6 fat, linoleic acid, the most abundant fat in soybean, corn, safflower and sunflower oils, has been climbing steadily in the United States since the turn of the 19th century, from about seven grams a day to twenty five (almost two tablespoons), an ascent that closely parallels rises in heart disease, obesity, diabetes, depression and certain forms of cancer.

 

These parallels would be meaningless if not for the many mechanisms by which excessive omega-6s are known to promote (and omega-3s are known to protect against) all these conditions.

 

Per capita consumption of the parent omega-3 fat has remained fairly constant over this same period – about two grams a day or a half a teaspoon. But this faster fat is now being swamped, in our diet and tissues, by the many seed fats.  

 

This is the real omega-3 story, and it makes sense of the advice to Americans to eat their twice-weekly meals of cold-water fish. It also provides a timely alternative to that advice, given the state of most of our fish stocks and the contamination of some species with mercury and PCBs ( a notable exception to both is the Alaskan wild salmon fisheries).

Because fish are one of the few animals in our diet that still eat greens and because fish live in cold, dim environments where they need more of these faster fats in their membranes, fish are, indeed, a good source of omega-3s.

 

But eating fish is not the only way of fixing a problem that came about from eating large amounts of high omega-6 oils.

 

The best way is to understand that fats, too, have their seasons and the American diet is now top heavy with the fats of seeds.


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