Vital Choices Newsletter

Monday, October 27, 2008 Issue 238   VOLUME 5 ISSUE 238  

Table of Contents

Foraging for Insights (and Good Food)
Gold vs. Salmon: Alaskan Politics Factor in Fight over Mammoth Mine
Alaska Leads on Seafood Sustainability
Greenpeace Pulls a Pinocchio on Alaska Pollock
Omega-3s Boost Aging Brains in Clinical Trial
Sumatra-Style Roasted Salmon

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Alaskan Fisherfolks' Favorite Salmon!

Our wild Alaskan Sockeye Salmon offers special appeal to those—like many of us here at Vital Choice—who like their wild salmon firm and flavorful.

These sustainably harvested fish are a super-healthy source of protein, rich in long-chain omega-3 essential fatty acids, and potent natural antioxidants.

 

And sockeye is a nearly unrivalled food source of bone-saving, cancer-curbing vitamin D, with a whopping 1,100 IU per 6-oz serving, or nearly triple the US RDA.

 

Our flash-frozen portions come vacuum-sealed for superior quality and convenience.

Certified Kosher by EarthK.


Visit us at the Wise Traditions Conference

Vital Choice is proud to co-sponsor the upcoming Weston A. Price Wise Traditions 2008 conference.

This showcase for traditional foods is a unique learning and sharing opportunity for laymen and health professionals alike.

Visit us at the Vital Choice booth!

When: Friday, November 7 through Sunday, November 9
Where: Hyatt Regency San Francisco Airport, Burlingame, California
What: Click here to learn more.
How: Click here to register.


Virgin Omega-3 Salmon Oil Certified Pure & Whole



Our "whole food"
Omega-3 Salmon Oil supplements contain only unrefined oil from wild Alaska Sockeye Salmon: a fish whose renowned purity is reflected in the pristine contents of our naturally colorful capsules.

Unlike standard fish oils, our naturally pure Sockeye Salmon Oil does not need to be chemically refined: a process that can damage omega-3s. Instead, our oil's 
purity and potency are certified by NSF.

As a result, our whole, unrefined Sockeye Salmon Oil retains all of the omega-3s (EPA & DHA), vitamin D, phospholipids, and fatty acids natural to whole Sockeye Salmon. 

The rich orange hue of our Salmon Oil comes from its natural complement of astaxanthin: the super-potent antioxidant pigment that gives Sockeye their distinctive color and protects our Salmon Oil's abundant omega-3s from oxidation.

In addition, ours was the first Salmon Oil supplement certified as sustainably sourced by the Marine Stewardship Council
.

We encapsulate our Salmon Oil in pure fish gelatin, and offer special varieties for special needs:

 Smaller Softgels (500 mg)
 
Liquid Salmon Oil for children and folks who may have trouble swallowing our 1,000 mg softgels
 
Lemon-Flavored Salmon Oil for folks who experience bounce-back.



Vital Choice Salmon Oil (top left) vs. two standard fish oils


NEW! Hot-Smoked Alaskan Sablefish


Folks who’ve tried our Hot-Smoked Alaskan Sablefish know that the essence of natural alder wood highlights the inherent appeal of this incredibly rich fish.

 

One customer called our wild Alaskan Sablefish “the chocolate of fish”, for good reason!

Supplies are limited, and there may not be more ... click here to order some Hot-Smoked Sablefish.


Our skin-on, bone-in Hot-Smoked Sablefish portions contain NO nitrites or artificial additives/preservatives.

  

The Alaskan fishery that supplies our Sablefish is certified sustainable.


Light, Luscious Alaskan Halibut

Our Alaskan halibut is light and lean with a wonderful flavor and texture. With longer-lived predatory fish like halibut and tuna, age and purity go hand in hand--the younger and smaller the fish, the purer it will be.

Vital Choice offers you the peace of mind of knowing that you're buying the purest halibut available by procuring only the smallest, sustainably-harvested fish (unlike store or restaurant bought halibut--where it's almost impossible to know what you're getting.)
 
Save on our Halibut by choosing our vacuum-sealed 2-lb. packages of smaller pieces, frozen together in one solid block. They're an excellent value, and great for quick, healthy stir-fries, fish tacos, sashimi or sushi rolls. 

"Absolutely delicious! My kids devoured every morsel of the halibut and have asked me to order more. Thank you for sharing your wonderful secret with us."
-- Michele S. Cook of Lake City, Florida



NEW! Tuna Tataki (Quick-Seared Albacore)


In Japanese, “tataki” means sushi-grade fish that's been quick-seared on the grill, leaving all but the exterior uncooked.

Folks who tried an advance taste of our Tuna Tataki say we hit the ball out of the culinary park!

 

Giving them the Tataki treatment sparks our luscious Albacore loin pieces with a special smoky succulence. Like all of our flash-frozen fish, our new Tuna Tataki is of the highest quality and guaranteed 100% sushi-safe.


Vital Green™ Initiatives


Environmental
Stewardship Program

Vital Green™ is our pioneering environmental program that does 4 things:

 

1) Fight global warming by offsetting the impacts of shipping.

 

2) Enable recycling of foam shipping cubes via our innovative FREE program.

 

3) Support seafood sustainability and promote a green partnership with our customers.


4) Offers an online, clickable e-Catalog to save trees and energy.
 

To learn more, and get instructions for recycling foam shipping cubes from Vital Choice, visit our Vital Green™ page.


Smoky Succulence, Par Exellence


Vital Choice smoked Salmon is far superior to the notably greasy stuff made with farmed fish.  

 

After curing in natural alder wood smoke, our Smoked Sockeye Portions and silky, cold-smoked Sliced Nova Lox are immediately vacuum-packed and flash-frozen.  Thawed and served, they taste as though they came fresh out of the smoker.
 

Don't overlook our Smoked Salmon Sampler, which is our best smoked value by far. It has just one drawback: you'll get hooked on every part, and especially on our addictive Yukon King Salmon and Yukon King Salmon "Candy"!
 

"I am in love with the hot-smoked salmon. It is fabulous flaked and scrambled with eggs and onions. They give the eggs a lovely zing." — Dana Jacobi, author of 12 Best Foods Cookbook.

Superior Canned Sockeye


If you haven't tried our Wild Red Sockeye Salmon you're in for a treat, because it tastes much fresher than standard supermarket brands.

 

The rich, red color of the meat and oil is unlike any you're likely to have had before.

Our minimal processing methods ensure that you'll get the maximum amount of nutrients naturally abundant in Sockeye Salmon.

These include omega-3s, vitamin D, and astaxanthin: the super-potent carotene-class antioxidant that gives the oil brimming in every can of Wild Red its bright orange-red color.
(The liquid in standard canned Salmon is pallid and watery by comparison.)
 

Choose Skinless-Boneless Wild Red, or Traditional Style with skin and soft edible bones for extra flavor and ample calcium.

 

Both kinds are available with salt (less than is added to most brands) or without added salt ... and several varieties come in EZ-Open pull-tab tops.

 

“You are providing a wonderful health-giving service to the planet with your business. And it is a pleasure to bring this information to my audience. It is also a pleasure to snap open these little cans of salmon and have an instant healthy meal!”

-- Christiane Northrup, M.D.


Foraging for Insights (and Good Food)
Science-savvy heritage-diet advocates debunk modern nutrition myths; Visit Vital Choice at the Weston A. Price Foundation's lively San Francisco food fête
by Linda Joyce Forristal

Sally Fallon. Click for full story and printer friendly version

We are in the midst of a burgeoning health crisis in this country, and some are beginning to suspect that the production, promotion and consumption of poor-quality and processed food are largely to blame.

 

Conventional packaged foods are filled with corn syrup and hydrogenated oils — just two of many "fake foods" I advise people to avoid — forcing nutrition-savvy shoppers to focus on fruit, vegetables, meats, and milk.

 

But due to the vast industrialization of agriculture even fresh foods are not at their optimum potential. Most—except organically grown foods—have been exposed to pesticides, hormones, and a growing list of synthetic chemicals employed to maximize profits. Declining soil health is another factor.

 

These trends are coupled with the widespread misinformation about the value and role of dietary fats and a continuing decline in traditional food ways. Ironically, while everybody wants to eat good food and are amateur restaurant critics, few people are clear about what constitutes good food or how to prepare it for their own table.

 


__________

Visit Vital Choice 
in San Francisco


Vital Choice is proud to co-sponsor the Ninth Annual Weston A. Price Foundation conference, titled
Wise Traditions 2008.

 

This showcase for traditional foods is a unique learning and sharing opportunity for laymen and health professionals alike.

 

We hope to see you there!

 

When: Friday, November 7 through Sunday, November 9

Where: Hyatt Regency San Francisco Airport, Burlingame, California

What: Click here to learn more.

How: Click here to register

Gradually, I was forced to "forage" outside supermarkets for the best foods and seek the truth about nutrition outside the academic/governmental mainstream. Eventually, I even had to look beyond the advice offered by most sources of alternative nutrition information.

 

Weston Price: Taking Nutrition Forward into the Past

My quest for time-tested nutrition wisdom led me to the work of the Weston A. Price Foundation. I was cruising the aisles of a health fair in Bethesda, Maryland, when I spied a brightly covered book lying on an otherwise empty table. The yellow cover caught my eye, but the title caught my attention: Nourishing Traditions: The Cookbook that Challenges Politically Correct Nutrition and Diet Dictocrats.

 

As it turns out, the author, Sally Fallon, couldn’t make it to the show that day so sent her book as ambassador. (Sally is shown in the photo below. She had the aid of fatty acids maven Mary Enig, Ph.D. in writing the science portions of Nourishing Traditions.)

 

I would soon learn that Sally’s insightful cookbook is the new “bible” of the Weston A. Price Foundation, an organization dedicated to spreading the nutritional findings of visionary researcher Weston A. Price, DDS. The foundation advocates accurate nutritional education, particularly in regards to the vital role of animal fats in human nutrition.

 

[Editor’s note: Nourishing Traditions and other enlightening books are available through the Weston A. Price Foundation Web site. When you click to Amazon.com from there, you will help support the Foundation.]

 

In the 1930s, Price saw more and more patients with dental caries, palate deformities, and crowded/crooked teeth in his Cleveland based dental practice.

 


Weston A. Price Foundation
founder Sally Fallon

At the same time, he heard of isolated populations with excellent dental health and theorized that diet played a role. To see for himself, Price visited fourteen indigenous peoples over the next decade: populations that had not yet been impacted by what he called the "displacing foods of modern commerce."

 

These groups had excellent dental health (no cavities, no crowded teeth), and excellent overall health, generation after generation.

 

Price found commonalities among the diets of all the various indigenous peoples he visited. At that point in time, none ate refined or denatured (heavily processed) foods and animal products were prominent.

 

He also discovered these primitive diets contained four times more calcium and other minerals and ten times more fat-soluble vitamins than the modern American diet does.

 

Depending on the setting—whether mountainous like Switzerland or an island in the South Pacific—they also consumed many foods now shunned as unhealthful, such as butterfat from grazing cows, eggs from pastured chickens, liver and other organ meats, lard, shellfish, roe, and fish liver oils (e.g., cod liver oil).

 

About the author

Food and travel professional Linda Joyce Forristal, CCP, MTA, served on the board of the Weston A. Price Foundation for five years, starting in 2000. She writes about food, travel and tourism from Washington, DC.

 

To learn more, go to Linda’s fun, informative Web site.

 

Be sure to peruse her recipe page and her travel section, filled with great reports and photos from her travels in America, Iceland, England, and Europe … especially Eastern Europe, where culinary traditions remain strong.

Sally Fallon and the WAPF: Nourishing a Worthy Tradition

Back home, Price wrote a monumental tome — Nutrition and Physical Degeneration — to chronicle his travels and discoveries. This book, what I call the original bible of the foundation, is kept in print by the Price-Pottenger Nutrition Foundation (PPNF), which was founded in 1965 and is headquartered in San Francisco.

 

Although the Weston A. Price Foundation is only in its infancy compared to PPNF, it already has almost 200 chapters around the world and its membership is growing at a rapid rate.

 

This has a lot to do with the WAPF’s leadership. Sally Fallon, president and founder, has been long been inspired by Price’s work and even served on the board of the PPNF for a while. But, dissatisfied with its lack of outreach, she decided to start her own organization to promote and carry on the work of Price, and penned her own cookbook to delve into his philosophies and codify them with nourishing recipes.

 

On his deathbed in 1948, Price’s last words were, “You teach, you teach, you teach”, a philosophy adopted by the foundation and taken to heart by Fallon, who keeps up a rigorous speaking schedule. An articulate, poised and engaging speaker, she is ever optimistic as she presents Price’s insights melded with her own ideas about how the nutritional situation can be turned around.

 

Sally multiplies her educational efforts through the dissemination of WAPF brochures and booklets on nutrition and health. To read and download the brochures online – or to order paper copies for nominal fees – go to the brochure page for descriptions and ordering instructions.

 

The core WAPF publications include “The Principles of Healthy Diets”, which covers these topics:

 

·         About Dr. Weston A. Price

·         Characteristics of Traditional Diets

·         Dietary Guidelines

·         Dietary Dangers

·         Confused about Fats?

·         The Many Roles of Saturated Fats

·         The Fat-Soluble Activators

·         What's Wrong With “Politically Correct” Nutrition?

·         Traditional vs. Modern Diets

·         Myths and Truths About Nutrition

·         Myths and Truths About Soy

·         Soy Infant Formula: Birth Control Pills for Babies

·         Coronary Heart Disease: What the Expert Say

·         Principles of Holistic Dentistry

·         The Weston A. Price Foundation.

 

Concisely written WAPF brochures address key topics like the dangers of soy, the merits of raw milk, and anti-cancer diets in more depth.

 

The foundation’s popular quarterly journal “Wise Traditions” goes out to all WAPF members. (To join, go to http://www.westonaprice.org/membershipform.pdf.)

 

“Wise Traditions” is not only chock full of fascinating, cutting-edge nutrition articles, but also has a great networking section of advertisements in the back allowing farmers and purveyors selling nutritious back-to-the-basics foods and services to directly connect to customers. (This journal is so popular that several back issues are sold out.)

 

The foundation also has an extensive and growing system of local chapters that bring people in contact with small family-owned farms and other like-minded food purveyors, and help these small food producers find prosperity through direct sales to consumers. The foundation encourages everyone to meet and buy from local producers whenever possible.

 

For more information, go to the Weston A. Price Foundation site at www.westonaprice.org.

 

Vital Choice: A Vital Part of the "Wise Traditions" Picture

I believe we have only seen the beginning of the "Wise Traditions" movement initiated by Dr. Price. It is inevitable that in the quest for health, more and more people will be forced to abandon traditional food distribution systems and embrace buying the best foods available directly from organic farmers and independently owned companies dedicated to excellence—companies like Vital Choice.

 

I first met Vital Choice owner Randy Hartnell when he emailed me about my article “Is Something Fishy Going On?” He told me that it helped him decide he could better serve the world by selling wild salmon, not just fishing for it as he had done for two decades.

 

He started Vital Choice to sell Alaskan wild salmon, one of the few sustainable and truly natural nutrient-dense foods left on earth. (Wild salmon has all the right fats, too.)

 

I applaud Randy’s efforts, as I know Weston A. Price would, as Vital Choice is among a growing group of companies that are offering the best quality food available directly to a public eager for real food.


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