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Table of Contents
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Holiday Shopping Made Extra Easy!
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Earn Rewards as You Shop!
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Earn rewards with our popular HealthWise “frequent shopper” rewards program … the more you spend, the more you get back!
Now, you can enroll anytime, and as always, it’s free!
To see how it works, click HERE.
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Wild Red ... Simply the Best Canned Salmon by Far
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If you haven't tried our Wild Red Sockeye Salmon you're in for a treat, because it tastes much fresher than standard supermarket brands.
The rich, red color of the meat and oil is unlike any you're likely to have had before.
Our minimal processing methods ensure that you'll get the maximum amount of nutrients naturally abundant in Sockeye Salmon.
These include omega-3s, vitamin D, and astaxanthin: the super-potent carotene-class antioxidant that gives the oil brimming in every can of Wild Red its bright orange-red color. (The liquid in standard canned Salmon is pallid and watery by comparison.)
Choose Skinless-Boneless Wild Red, or Traditional Style with skin and soft edible bones for extra flavor and ample calcium.
Both kinds are available with salt (less than is added to most brands) or without added salt ... and several varieties come in EZ-Open pull-tab tops.
“You are providing a wonderful health-giving service to the planet with your business. And it is a pleasure to bring this information to my audience. It is also a pleasure to snap open these little cans of salmon and have an instant healthy meal!”
-- Christiane Northrup, M.D.
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World's Finest Fish Oil ... Whole and Unrefined
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Our "whole food" Omega-3 Salmon Oil supplements contain only unrefined oil from wild Alaska Sockeye Salmon: a fish whose renowned purity is reflected in the pristine contents of our naturally colorful capsules.
Unlike standard fish oils, our naturally pure Sockeye Salmon Oil does not need to be chemically refined: a process that can damage omega-3s. Instead, our oil's purity and potency are certified by NSF.
As a result, our whole, unrefined Sockeye Salmon Oil retains all of the omega-3s (EPA & DHA), vitamin D, phospholipids, and fatty acids natural to whole Sockeye Salmon.
The rich orange hue of our Salmon Oil comes from its natural complement of astaxanthin: the super-potent antioxidant pigment that gives Sockeye their distinctive color and protects our Salmon Oil's abundant omega-3s from oxidation.
In addition, ours was the first Salmon Oil supplement certified as sustainably sourced by the Marine Stewardship Council. 
We encapsulate our Salmon Oil in pure fish gelatin, and offer special varieties for special needs:
• Smaller Softgels (500 mg)
• Liquid Salmon Oil for children and folks who may have trouble swallowing our 1,000 mg softgels
• Lemon-Flavored Salmon Oil for folks who experience bounce-back.
Vital Choice Salmon Oil (top left) vs. two standard fish oils
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Beautiful Wild & Organic Berries
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Vital Choice fresh-frozen organic blueberries, strawberries and red raspberries are rich in anti-aging antioxidants, and draw customer comments like this:
"OH MY GOODNESS! I cannot believe the flavor ... the taste reminds me of something from my childhood. Thanks for a great product!"
Berries are incredibly healthful foods, and it's smart to seek out organic berries, grown without synthetic pesticides.
Our organic berries come in convenient one pound bags, each yielding about 3-1/2 cups. They freeze well, so you can keep plenty on hand!
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Deep Red Sockeye is Decidedly Delicious
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Our wild Alaskan Sockeye Salmon offers special appeal to those—like many of us here at Vital Choice—who like their wild salmon firm and flavorful.
These sustainably harvested fish are a super-healthy source of protein, rich in long-chain omega-3 essential fatty acids, and potent natural antioxidants.
And sockeye is a nearly unrivalled food source of bone-saving, cancer-curbing vitamin D, with a whopping 1,100 IU per 6-oz serving, or nearly triple the US RDA.
Our flash-frozen portions come vacuum-sealed for superior quality and convenience.
Certified Kosher by EarthK.
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Smoky Succulence, Par Exellence
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Vital Choice smoked Salmon is far superior to the notably greasy stuff made with farmed fish.
After curing in natural alder wood smoke, our Smoked Sockeye Portions and silky, cold-smoked Sliced Nova Lox are immediately vacuum-packed and flash-frozen. Thawed and served, they taste as though they came fresh out of the smoker.
Don't overlook our Smoked Salmon Sampler, which is our best smoked value by far. It has just one drawback: you'll get hooked on every part, and especially on our addictive Yukon King Salmon and Yukon King Salmon "Candy"!
"I am in love with the hot-smoked salmon. It is fabulous flaked and scrambled with eggs and onions. They give the eggs a lovely zing." — Dana Jacobi, author of 12 Best Foods Cookbook.
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Light, Luscious Alaskan Halibut
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Our Alaskan halibut is light and lean with a wonderful flavor and texture. With longer-lived predatory fish like halibut and tuna, age and purity go hand in hand--the younger and smaller the fish, the purer it will be.
Vital Choice offers you the peace of mind of knowing that you're buying the purest halibut available by procuring only the smallest, sustainably-harvested fish (unlike store or restaurant bought halibut--where it's almost impossible to know what you're getting.)
Save on our Halibut by choosing our Alaskan halibut Pieces ... you get 4 vacuum-sealed 1-lb. packages of smaller portions, frozen together in one solid block. They're an excellent value, and great for quick, healthy stir-fries, fish tacos, sashimi or sushi rolls.
"Absolutely delicious! My kids devoured every morsel of the halibut and have asked me to order more. Thank you for sharing your wonderful secret with us."
-- Michele S. Cook of Lake City, Florida
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Whole Salmon Favored over Fish Oil Pills
New Zealanders cite high selenium levels, plus abundant omega-3s; Wild salmon is also uniquely abundant in vitamin D
by Craig Weatherby
Swallowing fish oil capsules for brain boosting, health-promoting omega-3 may be just as effective as tucking into a fillet of salmon.
And our wild Alaskan Sockeye Salmon omega-3 capsules (and liquid) provide an ideal supplemental option.
They’re unrefined, certified pure and potent, and as close to the eating the fat of the whole fish as you can get.
But if you want a dose of selenium as well, then go for the salmon fillet, say researchers at New Zealand’s Massey University.
And, we would add, you’ll get a uniquely rich dose of vitamin D from wild salmon fillets as well.
Researchers at the university’s Institute of Food, Health and Human Nutrition investigated whether salmon or fish oil tablets are better for people to increase their omega-3 fatty acid status.
Long-chain omega-3s from fish (EPA and DHA) possess well-documented benefits, including enhanced heart, mood, brain, and eye health, with anti-inflammatory and anti-cancer properties.
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Welma Stonehouse
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(The short-chain omega-3s in plants are valuable as raw material from which the body can make essential long-chain omega-3s, but they are not as directly useful or impactful in the body.)
New Zealand study affirms superior value of whole fish verus fish oil pills
Associate Professor Welma Stonehouse, who coordinated the new study, had these comments in a university press release (our clarifying comments added in brackets): “… the best source [of omega-3s] is fish oil, in the form of salmon [and other fatty fish] or fish oil capsules”. (Massey University 2008)
When she and fellow researchers compared a group of healthy volunteers who ate a 4.2 oz (120 gram) portion of salmon twice a week with another group who took salmon oil capsules containing the equivalent amount of omega-3s, all the participants showed similar levels of omega-3s in their blood.
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Seafood is rich in selenium
Salmon is certainly a rich source of selenium, but some of our selection offers even more of the mineral … though not as much vitamin D or omega-3s.
All figures are in micrograms (mcg) and come from USDA data tables for cooked seafood, or canned where noted.
The US RDA is 55 mcg, and few other food sources even come close to these levels per serving:
Selenium per 3.5 oz serving
Albacore Tuna (canned) 60
Sardines (canned) 52.7
Mackerel (canned) 51.6
Halibut 46.8
Sablefish 46.8
Pollock 46.8
King Salmon (chinook) 46.8
King Crab 40
Shrimp/Prawns 39.6
Silver Salmon (coho) 38
Sockeye Salmon (red) 37.8
Cod 37.6
Scallops 27.9 |
But there was a significant difference: “What we also found was that the people who consumed salmon were able to significantly increase their blood concentrations of selenium compared to the group who took capsules,” said Dr. Stonehouse. (Massey University 2008)
Selenium is an important antioxidant in the body and has been associated with a reduced risk of heart disease and cancer. (See our accompanying article, “Can Selenium Curb Cancer?”.)
While the idea of popping a pill for health may seem simpler and quicker than pan-roasting a piece of salmon, Dr Stonehouse says participants found the fish portion easier to digest than capsules.
“The participants who took the capsules had various complaints about burping, unpleasant breath, tiredness and nausea whereas the participants who ate salmon tolerated it very well,” she said. (Massey University 2008)
Dr. Stonehouse made the obvious point: “Fish seems to be the recommended option if you want to increase your omega-3 status … [but] … for people who don't like salmon [or other fatty fish], using fish oil capsules will be just as effective.” (Massey University 2008)
We should note that the study used donated, farmed King salmon. Wild salmon is much higher in vitamin D, and has much less pro-inflammatory omega-6 fat.
Sources
- Massey University. Salmon outranks fish oil pills for omega-3 and selenium. December 5, 2008. Accessed online December 13, 2008 at http://www.massey.ac.nz/massey/about-us/news/article.cfm?mnarticle=salmon-outranks-fish-oil-pills-for-omega-3-and-selenium-05-12-2008
- The World's Healthiest Foods / The George Mateljan Foundation (WHF). Selenium Fact Sheet. Accessed online December 13, 2008 at http://www.whfoods.com/genpage.php?tname=nutrient&dbid=95
[PRINTER FRIENDLY VERSION]
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