Vital Choices Newsletter

Monday, November 23, 2009 VOLUME 6 ISSUE 317  
Table of Contents
Vital Bonus Options Nov. 19 - 25
Tasty Gifts Galore!
Low Vitamin D Linked to Heart Disease and Depression
BPA Traces in Our Canned Tuna? An Update
Brazilian Salmon Stew (Moqueca)

Vital Bonus Options
November 19 - 25

Choose from among our Bonus Options ...
... then start shopping to earn your reward!
 
Silver (Coho) Salmon
Weathervane Scallops
Omega-3 Wild Sockeye Salmon Oil
Sockeye Nova Lox
 
Frozen Organic Blueberries
 
Click here for Bonus Details & Instructions ...
... all offers include Free Shipping!


Shop Vital Choice
... 3 Easy Ways!
 
 Click a link below
Try our e-Catalog
Call 800-608-4825
 
 
Wild Seafood
 
OM3s & Vitamin D
 
Organic Foods
 
Sampler Packs, Specials, Extras
 
 
Gifts
 
Try our paperless, clickable e-Catalog or request a free paper Catalog.

Our Utterly Unique Vitamin D
 
We are pleased to introduce a high-quality, higher-potency vitamin D supplement … one with unique attractions!
 
Each tiny, 300 mg softgel capsule of Vital Choice Vitamin D3 in Wild Sockeye Salmon Oil provides a generous 2,000 International Units (IU) of vitamin D3.
 
D3 is the preferred, natural form of this amazing vitamin, and ours is certified pure and potent by NSF .
 
Better yet, our D3 comes in a base of whole, unrefined, certified-pure, sockeye salmon oil, certified sustainable by the MSC .
 
Each Vitamin D3 softgel contains 45mg of omega-3s, but health authorities recommend 500mg of omega-3s per day, so it doesn't replace fish oil.
 
A 3,000mg daily serving of our Sockeye Salmon Oil provides 460mg, so if you also take one Vitamin D3 in Salmon Oil softgel per day, that would bring your supplemental omega-3 intake to a perfect 505mg!

World's Finest Fish Oil ... Whole and Pure



Our "whole food"
Omega-3 Salmon Oil supplements contain only unrefined oil from wild Alaska Sockeye Salmon: a fish whose renowned purity is reflected in the pristine contents of our naturally colorful capsules.

Unlike standard fish oils, our naturally pure Sockeye Salmon Oil does not need to be chemically refined: a process that can damage omega-3s. Instead, our oil's 
purity and potency are certified by NSF.

As a result, our whole, unrefined Sockeye Salmon Oil retains all of the omega-3s (EPA & DHA), vitamin D, phospholipids, and fatty acids natural to whole Sockeye Salmon. 

The rich orange hue of our Salmon Oil comes from its natural complement of astaxanthin: the super-potent antioxidant pigment that gives Sockeye their distinctive color and protects our Salmon Oil's abundant omega-3s from oxidation.

In addition, ours was the first Salmon Oil supplement certified as sustainably sourced by the Marine Stewardship Council
.

We encapsulate our Salmon Oil in pure fish gelatin, and offer special varieties for special needs:

 Smaller Softgels (500 mg)
 
Liquid Salmon Oil for children and folks who may have trouble swallowing our 1,000 mg softgels
 
Lemon-Flavored Salmon Oil for folks who experience bounce-back.



Vital Choice Salmon Oil (top left) vs. two standard fish oils


BPA Traces in Our Canned Tuna? An Update
Consumers’ Union is giving us the data needed to verify their results … and discover how BPA could have gotten into tuna packed in cans certified as BPA-free
by Randy Hartnell

Randy Hartnell. Click for full story and printer friendly version.
Several years ago we learned about the potential hazards of food containers containing Bisphenol A (“BPA”).
 
While U.S., European and Japanese regulatory authorities consider the trace levels of BPA found in food containers safe for adults and infants alike, we consider our customers’ health and safety paramount and began to seek BPA-free alternatives.
 
We directed all of our canned seafood suppliers to source BPA-free containers, and agreed to absorb related cost increases. Earlier this year believed we had completed this transition, and announced it in our newsletter and on our website.
 
Earlier this month we were shocked to learn that in their testing, Consumer’s Union discovered trace levels of Bisphenol A in our canned tuna. We pledged to determine the explanation and correct it, and since then we have been working diligently to do so.
 
In the interest of keeping you informed we wanted to let you know where things stand.
 
We contacted CU to learn which product they tested, the lot numbers of the product, the test protocols and processes they followed, and their levels of detection (0.4 to .5 ppb).
 
We are particularly anxious to replicate their tests and find where in the production process the BPA might have entered our natural-pack tuna can, since, as CU itself pointed out, our cans are not lined with the type of epoxy in which BPA is typically used.
  
We contacted the suppliers of all our canned products to corroborate BPA-free claims made to us by them. Not all of these were backed by independently verifiable certificates, and we’ve asked that they be provided immediately for all cans and can lids.
 
We were dismayed to learn that specifying “BPA-free cans” is not adequate, and that we must also specify “BPA free lids” as well.
 
While we have yet to complete testing, at this time we believe that our tuna cans were indeed BPA free, but that the lids may not have been.
 
We have sought recommendations for and surveyed for-profit, non-profit, and university-based laboratories across the country to learn which were capable of replicating the CU tests and producing reliable results about the presence of BPA.
 
Of the many labs with whom we’ve spoken, so far we’ve found only one able to test to a threshold of less than 1 part per billion (ppb), and several that only test to 1 part per million (ppm).
 
It is interesting to note that had we conducted testing with the majority of labs, they would have returned negative results and we would have (accurately) claimed that our cans were “BPA-free” to a threshold of 1ppm.
 
Consequently, as distressing as this experience has been, it is equipping us with the insider knowledge needed to ensure the safest possible products for our customers.
 
It’s important to understand that the minuscule trace (20 ppb) of BPA found in our tuna was less than half the Environmental Protection Agency’s highly conservative 50 ppb safe maximum concentration for foods.
 
In fact, we’ve been told by several testing entities that 20 ppb of BPA is “no big deal”.
 
But it’s a big deal to us, because of our firm desire to provide our customers with the purest, healthiest, safest natural foods available.
 
We will continue to do everything in our power to resolve this issue as rapidly as possible.
 
Sincerely,
 
Randy Hartnell
President & Founder
Vital Choice Wild Seafood & Organics

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