Vital Choices Newsletter

Thursday, December 17, 2009 VOLUME 6 ISSUE 324  

Table of Contents
Vital Bonus Options Dec. 17 - 23
Omega-3 Lack Linked to Sensory Overload
Fish Oil Profiteers Put a Key Species at Risk
Tasty Gifts Galore!
NEW Manila Clams
Clams, Shrimp, and Sausage over Pasta

Vital Bonus Options for Dec. 17 - 23

Choose from among our Bonus Options ...
... then start shopping to earn your reward!
 
Sockeye Nova Lox
Organic Berry Foursome
Wild Red Canned Sockeye
Organic Trail Mix
 
Organic Hazelnut Chocolate
 
Click here for Bonus Details & Instructions ...
... all offers include Free Shipping!


Shop Vital Choice
... 3 Easy Ways!
 
 Click a link below
Try our e-Catalog
Call 800-608-4825
 
 
Wild Seafood
 
OM3s & Vitamin D
 
Organic Foods
 
Sampler Packs, Specials, Extras
 
 
Gifts
 
Try our paperless, clickable e-Catalog or request a free paper Catalog.

Our Utterly Unique Vitamin D
 
We are pleased to introduce a high-quality, higher-potency vitamin D supplement … one with unique attractions!
 
Each tiny, 300 mg softgel capsule of Vital Choice Vitamin D3 in Wild Sockeye Salmon Oil provides a generous 2,000 International Units (IU) of vitamin D3.
 
D3 is the preferred, natural form of this amazing vitamin, and ours is certified pure and potent by NSF .
 
Better yet, our D3 comes in a base of whole, unrefined, certified-pure, sockeye salmon oil, certified sustainable by the MSC .
 
Each Vitamin D3 softgel contains 45mg of omega-3s, but health authorities recommend 500mg of omega-3s per day, so it doesn't replace fish oil.
 
A 3,000mg daily serving of our Sockeye Salmon Oil provides 460mg, so if you also take one Vitamin D3 in Salmon Oil softgel per day, that would bring your supplemental omega-3 intake to a perfect 505mg!

Catalogs for Clinics: Point People to Good Food!
 
Many health practitioners and wellness providers display Vital Choice catalogs to help their patients and clients find great seafood and supplements.
 
Each catalog includes a special offer that people will thank you for providing!
 
Just fill out our quick Catalog/Brochure Request Form.
 
And we can now offer clinics our new brochure on Omega-3s in Seafood & Health. Reviewed by doctors and experts, it clarifies a critical but often-confusing subject.
 
For information or to request extra catalogs and brochures, please send an email to arnie@vitalchoice.com.

World's Finest Fish Oil



Our "whole food"
Omega-3 Salmon Oil supplements contain only unrefined oil from wild Alaska Sockeye Salmon: a fish whose renowned purity is reflected in the pristine contents of our naturally colorful capsules.

Unlike standard fish oils, our naturally pure Sockeye Salmon Oil does not need to be chemically refined: a process that can damage omega-3s. Instead, our oil's 
purity and potency are certified by NSF.

As a result, our whole, unrefined Sockeye Salmon Oil retains all of the omega-3s (EPA & DHA), vitamin D, phospholipids, and fatty acids natural to whole Sockeye Salmon. 

The rich orange hue of our Salmon Oil comes from its natural complement of astaxanthin: the super-potent antioxidant pigment that gives Sockeye their distinctive color and protects our Salmon Oil's abundant omega-3s from oxidation.

In addition, ours was the first Salmon Oil supplement certified as sustainably sourced by the Marine Stewardship Council
.

We encapsulate our Salmon Oil in pure fish gelatin, and offer special varieties for special needs:

 Smaller Softgels (500 mg)
 
Liquid Salmon Oil for children and folks who may have trouble swallowing our 1,000 mg softgels
 
Lemon-Flavored Salmon Oil for folks who experience bounce-back.



Vital Choice Salmon Oil (top left) vs. two standard fish oils


Omega-3 Lack Linked to Sensory Overload
Lack of fish-borne brain nutrient linked to a problem characteristic of major brain and nervous system disorders
by Craig Weatherby

Click for full story and printer friendly version
The omega-3 essential fatty acids found in fish and algae help animals avoid sensory overload, according to research published by the American Psychological Association.
 
The finding connects low omega-3 levels to the information-processing problems found in people with schizophrenia, bipolar disorder (manic-depression), obsessive-compulsive disorder, attention-deficit hyperactivity disorders (ADHD), Huntington's disease, and other afflictions of the brain and nervous system.
 
This new discovery relates to DHA, which one of the two key omega-3 fatty acids in fish fat: DHA and EPA.
 
It has long been known that DHA is critical to the structure and functions of cell membranes, and especially to brain cells.
 
“It is an uphill battle now to reverse the message that ‘fats are bad,’ and to increase omega-3 fats in our diet,” said Norman Salem Jr., Ph.D., who led this study at the National Institute on Alcohol Abuse and Alcoholism: a division of the National Institutes of Health (NIH).
 
The body cannot make these essential nutrients from scratch. It gets DHA and EPA either by converting the plant-derived short-chain omega-3 fat called ALA – a very inefficient process – or from seafood, DHA-fortified eggs, or fish oil supplements.
 
While EPA is known for its anti-inflammatory effects, DHA makes up more than 90 percent of the omega-3s in the brain (which has no EPA), retina and nervous system in general.
 
Mouse study underlines importance of omega-3 DHA to brain health
The NIH researchers fed four different diets with no or varying types and amounts of omega-3s to four groups of pregnant mice and then their offspring.
 
They measured how the offspring, once grown, responded to a classic test of nervous-system function in which healthy animals are exposed to a sudden loud noise.
 
Normally, animals flinch. However, when they hear a softer tone in advance, they flinch much less. It appears that normal nervous systems use that gentle warning to prepare instinctively for future stimuli, an adaptive process called “sensorimotor gating”.
 
Only the mice raised on DHA and EPA – but not mice raised on plant-derived omega-3 ALA – showed normal, adaptive sensorimotor gating by responding in a significantly calmer way to the loud noises that followed soft tones.
 
The mice in all the no-DHA groups were startled nearly as much by the loud sound even when it was preceded by the soft “warning” tone.
 
Thus, when DHA was deficient, the animals’ nervous systems did not “downshift”. That resulted in an abnormal state that could leave animals perpetually startled and easily overwhelmed by sensory stimuli.
 
The authors concluded that not enough DHA in the diet may reduce the ability to handle sensory input.
 
“It only takes a small decrement in brain DHA to produce losses in brain function,” said Salem.
 
Implications for human health
In people, weak sensorimotor gating is a hallmark of many nervous-system disorders such as schizophrenia and ADHD.
 
Given mounting evidence of the role omega-3s play in the nervous system, there is intense interest in their therapeutic potential.
 
For example, people with schizophrenia have lower levels of essential fatty acids, possibly from a genetic variation that results in poor metabolism of these nutrients.
 
More broadly, the typical American diet is much lower in all types of omega-3 than in omega-6 essential fatty acids, according to Dr. Salem.
 
High intake of the omega-6 fat called linoleic acid (LA) reduces the body's ability to incorporate omega-3s.
 
As a result, Dr. Salem noted, “… we have the double whammy of low omega-3 intake and high omega-6 intake.”
 
 
Source
American Psychological Association (APA). Deficiencies may factor into mental illnesses. December 16, 2009. Accessed at http://www.eurekalert.org/pub_releases/2009-12/apa-nsl121609.php

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