Vital Bonus Options October 22 - 28
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... then start shopping to earn your reward!
Seared Tuna Tataki
Alaskan King Salmon
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Sockeye Salmon Nova Lox
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Organic Blackberries
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Dried Organic Mango Strips
... all offers include Free Shipping!
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Shop Vital Choice ... 3 Easy Ways!
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Click a link below
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Call 800-608-4825
Wild Seafood
OM3s & Vitamin D
Organic Foods
Sampler Packs, Specials, Extras
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We are pleased to introduce a high-quality, higher-potency vitamin D supplement … one with unique attractions!
D3 is the preferred, natural form of this amazing vitamin, and ours is certified pure and potent by NSF .
Better yet, our D3 comes in a base of whole, unrefined, certified-pure, sockeye salmon oil, certified sustainable by the MSC .
Each Vitamin D3 softgel contains 45mg of omega-3s, but health authorities recommend 500mg of omega-3s per day, so it doesn't replace fish oil.
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Omega-3 Wild Salmon Oil ... Whole & Pure
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Our "whole food" Omega-3 Salmon Oil supplements contain only unrefined oil from wild Alaska Sockeye Salmon: a fish whose renowned purity is reflected in the pristine contents of our naturally colorful capsules.
Unlike standard fish oils, our naturally pure Sockeye Salmon Oil does not need to be chemically refined: a process that can damage omega-3s. Instead, our oil's purity and potency are certified by NSF.
As a result, our whole, unrefined Sockeye Salmon Oil retains all of the omega-3s (EPA & DHA), vitamin D, phospholipids, and fatty acids natural to whole Sockeye Salmon.
The rich orange hue of our Salmon Oil comes from its natural complement of astaxanthin: the super-potent antioxidant pigment that gives Sockeye their distinctive color and protects our Salmon Oil's abundant omega-3s from oxidation.
In addition, ours was the first Salmon Oil supplement certified as sustainably sourced by the Marine Stewardship Council. 
We encapsulate our Salmon Oil in pure fish gelatin, and offer special varieties for special needs:
• Smaller Softgels (500 mg) • Liquid Salmon Oil for children and folks who may have trouble swallowing our 1,000 mg softgels • Lemon-Flavored Salmon Oil for folks who experience bounce-back.

Vital Choice Salmon Oil (top left) vs. two standard fish oils
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Vital Choice and Vital Green
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Environmental
Stewardship Program

Vital Green™ is our pioneering environmental program that does 4 things:
1) Fights global warming by offsetting the impacts of shipping.
2) Enables recycling of foam shipping cubes via our innovative FREE program.
3) Supports seafood sustainability and promote a green partnership with our customers.
4) Offers an online, clickable e-Catalog to save trees and energy.
To learn more, and get instructions for recycling foam shipping cubes from Vital Choice, visit our Vital Green™ page.
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Vitamin D Intake Above the RDA Needed to Prevent Falls and Fractures
Evidence reviews deem the US recommended daily allowance insufficient to reduce the risk of falling among older people
by Craig Weatherby
Falls that break hip or pelvis bones often lead to a serious downward health spiral ... and the results of clinical trials indicate that vitamin D pills can reduce the risk of falling among older people.
Now, a new analysis of the best clinical evidence finds that the US recommended daily allowance (RDA) for vitamin D intake by adults aged 51 to 70 (400 IU) is only about half the dose needed to reduce the risk of falls among older people (Bischoff-Ferrari HA et al. BMJ 2009).
The current RDAs for vitamin D are 400 IU for adults aged 51 to 70 and 600 IU for people over 70. And the RDA for all persons younger than 51 is a scant 200 IU.
Better yet, another recent evidence review by some of the same scientists indicates that the risk of falling drops as vitamin D blood levels rise.
This means that the the much higher, proven-safe doses advocated by most researchers (2,000 IU to 4,000 IU per day) could cut fall risks even further.
Let's take a closer look at the findings, and what's known about healthy intakes and blood levels of vitamin D.
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Fish fit the vitamin D bill; Sockeye salmon stand out
In addition to getting vitamin D from supplements, certain fish rank among the very few substantial food sources of vitamin D, far outranking milk and other D-fortified foods.
Among fish, wild Sockeye Salmon may be the richest source of all, with a single 3.5 ounce serving surpassing the US RDA of 400 IU by about 70 percent:
Vitamin D per 3.5 ounce serving*
Sockeye Salmon 687 IU
Albacore Tuna 544 IU
Silver Salmon 430 IU
King Salmon 236 IU
Sardines 222 IU
Sablefish 169 IU
Halibut 162 IU
*For our full test results, click here.
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Studies finds higher vitamin D doses prevent falls and fractures
Earlier this month, a team led by leading researchers from Harvard, USDA, and Switzerland published their review of the eight best clinical trials on vitamin D, falls, and fractures.
Eight double-blind, randomized controlled trials involving 2,426 older people were analyzed. The test doses used in these trials ranged from 200 to 1,000 IU per day.
Their analysis found that daily supplemental doses of vitamin D between 700 and 1,000 International Units (IU) reduced the risk of falling by 19 percent, while doses below 700 IU per day showed no benefits.
And blood levels of vitamin D above 60 nmol/L (nanomoles per liter) were associated with a 23 percent reduction in falls, while vitamin D levels under 60 nmol/L were not associated with any decrease in falls.
Four years ago, a similar evidence review co-authored by professor Bischoff-Ferrari and scientists from the USDA and the Harvard School of Public Health produced similar findings:
“Oral vitamin D supplementation between 700 to 800 IU per day appears to reduce ...
[CLICK FOR FULL STORY AND PRINTER FRIENDLY VERSION]
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New “Super Green” List Elevates Vital Choice Seafood
Monterey Bay Aquarium lists seafood that’s both fully sustainable and extra-healthful … several of our offerings made the grade, and several more should have
by Craig Weatherby
The Monterey Bay Aquarium’s Seafood Watch program is recognized as a top guide to sustainably produced wild and farmed seafood.
That's why we've long lent the MBA program substantial financial support, continue to contribute, and distribute the pocket Seafood Watch guide to customers.
The MBA Seafood Watch guide divides fisheries into Best Choice, Good, and Avoid categories, based on the latest research into fish stocks and fishery practices, to identify the species and fisheries that meet reasonable standards of sustainability.
Earlier this week, the Monterey Bay Aquarium (MBA) announced a new category of seafood called “Super Green choices.
Combining the work of conservation and public health organizations, the Monterey Bay Aquarium identified seafood that is good for human health and does not harm the oceans.
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Vital Choice and sustainability
Most of our seafood offerings already appear on the MBA Seafood Watch “Best Choice” list, and the rest are categorized as Good.
You can see for yourself by using the searchable widget created for the documentary End of the Line, which reveals the MBA Seafood Watch ratings of many common seafood choices.
For more information about our policies and the green status of our seafood, visit our Sustainability page.
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New “Super Green” standard adds health criteria to sustainability
Their new “Super Green” list includes seafood products on the MBA’s current Seafood Watch “Best Choices” list of fully sustainable fisheries.
But to make it onto the “Super Green” list, a seafood must also be low in environmental contaminants and a good source of omega-3 fatty acids.
The Super Green list includes only seafood that meets three criteria:
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Low levels of contaminants (below 216 parts per billion [ppb] mercury and 11 ppb PCBs)
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The daily minimum of omega-3s (at least 250 milligrams per day [mg/d])**
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Classified as a Seafood Watch “Best Choice” (fully sustainable “green” fishery)
To compile the list, the MBA consulted scientists from the Harvard School of Public Health (HSPH) and Environmental Defense Fund (EDF).
These are the MBA’s new “Super Green” seafood choices as of October 2009, which ...
[CLICK FOR FULL STORY AND PRINTER FRIENDLY VERSION]
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NEW Pacific Blue Mussels
Grown in clean swift-moving ocean waters; Pre-cooked for added ease and quality assurance
Our mouthwatering new Pacific Blue mussels – also known as Mediterranean mussels – boast plump meats and a delicate, yet complex flavor and buttery texture.
These expertly cultivated mussels (Mytilus galloprovincialis) thrive in wild ocean
waters off Washington State, which are constantly monitored for purity.
They like fast-moving water free of sediment, where nutrient-rich
upwelling occurs … a perfect description of their Puget Sound environs.
Our mussels reach harvest size (approx 2-3/4 inch long) suspended in mid-water
from long-lines and rafts, which keeps them totally free of mud or grit …
the only flavor you taste is the shellfish itself!
Superior to supermarket mussels
Standard mussels you'll find in markets or online often cost less than ours per pound.
But standard mussels provide less meat than ours per pound, can contain grit, and are simply not as tasty or satisfying!
Standard mussels are a separate, less appealing species (Mytilus edulis) than ours.
Most mussels are bottom-grown off the U.S. or Canadian Atlantic coasts, and harvested by dredges ... a cheaper method that introduces grit and can damage the seafloor ecosystem. |
Certified-safe meats ... and easy to remove
By law, each batch is tested and certified by the State of Washington as safe to eat raw, before the mussels are harvested.
After harvest, our Pacific Blue mussels are cleaned, de-bearded, vaccum-packed, and immersed in hot water (170°F) for several minutes ... a process that partially cooks the mussels and makes it very easy to pull the meat from the shell.
Being State-certified as safe, they can be consumed as is or cooked further, as ...
[CLICK FOR FULL STORY AND PRINTER FRIENDLY VERSION]
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NEW Fall 2009 Vital Choice Catalog and e-Catalog
Our handsome guide is a great way to shop; Try our paperless online e-Catalog!
The Vital Choice catalog presents our uncommon wild and organic foods in full color.
Organized by product category, it has all you need to place orders easily by phone, fax, and mail.
We encourage you to share the Vital Choice experience with friends and family!
Just call us at 800-608-4825 to order catalogs for yourself and others, or use the order form on our Catalog page.
Our Catalog is green
We print our catalog on eco-friendly recycled paper and soy inks.
We do this to save trees and largely replace the petroleum in inks with plant products.
And our e-Catalog is extra-green!
Our paperless “e-Catalog” is your greenest option by far!
You can browse our e-Catalog online, and then order either by phone.
Or, shop by clicking the e-Catalog pages to go to the same page on our Web site.
Just place items in your cart, resume browsing the e-Catalog, and check out when you’re done shopping.
To enlarge the text on our e-Catalog pages, just click to zoom in … and click the envelope tool to tell friends!
[PRINTER FRIENDLY VERSION]
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Vital Recipes
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Healthy Wild Blueberry Muffins
by Monica Puri Bangia
Today’s recipe is from Sharing Plate … the inspiring food blog by cooking coach Monica Puri Bangia, who’s based in northern New Jersey about 15 miles west of Manhattan.
She’s an incredibly versatile chef who studied at the French Culinary Institute in New York City and shares recipes made with good, healthy-choice ingredients.
Monica uses only wild blueberries, and she said that frozen blueberries work very well in this recipe. They are so good, that by the time one batch is done, her daughter is telling her it is time to make more!
Healthy Wild Blueberry Muffins
By Monica Puri Bangia
Makes 12 medium or 24 mini muffins.
12½ ounces white whole-wheat flour
1 teaspoon baking soda
2 teaspoons baking powder
1 cup turbinado (raw) sugar
1 egg
1 cup low-fat yogurt
Inserts for the muffin tins
Preheat oven to 380 degree F.
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In a large bowl sift together the flour, baking soda, baking powder, and salt. Keep aside.
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About our wild blueberries
Vital Choice premium, wild organic blueberries grow naturally for optimal purity, flavor and nutrition, and flash-frozen to lock in freshness.
Wild blueberries grow smaller and sweeter than cultivated berries, with up to three times more berries per pound, plus higher levels of antioxidants.
As Andrew Weil, M.D. notes, “Blueberries pack the most powerful antioxidant punch of any fresh vegetable or fruit …”
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In another large bowl, whisk together the sugar, oil, egg and yogurt. Add the dry ingredients reserving 1 tablespoon of the dry ingredients and toss with the blueberries. Stir mixture by hand, well, but do not over mix. Add 1 cup wild blueberries to mixture and stir briefly. Reserve the ½ cup of blueberries.
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Usng a tablespoon (if making mini muffins) or an ice cream scoop (if making medium muffins), sprinkle the remaining ½ cup of berries on top of the muffins and press down lightly.
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Place into the oven and increase the temperature to 400 degrees.
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Bake for 20 minutes if making mini and 25 if making the bigger ones. Remove from oven and let cool completely.
[PRINTER FRIENDLY VERSION]
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Published by
Vital Choice Seafood
Copyright © 2009 Vital Choice Seafood, Inc.. All rights reserved.
Information in this newsletter is not meant to substitute for the advice provided by medical professionals, nor is it intended to diagnose, treat, cure or prevent disease.
Copyright is held by Vital Choice Seafood, to which all rights are reserved. Other than personal, non-commercial use or forwarding, no material in this newsletter may be copied, distributed, or published without the express permission of Vital Choice Seafood.
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