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Vital Bonus Options for Dec. 31 - Jan. 6
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... then start shopping to earn your reward!
King Salmon "Candy"
Alaskan Cod
Organic Macadamia Nut Oil
Vitamin D3 in Salmon Oil
... all offers include Free Shipping!
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Shop Vital Choice ... Pick from 3 Easy Ways!
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Wild Seafood
OM3s & Vitamin D
Organic Foods
Sampler Packs, Specials, Extras
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World's Finest Fish Oil
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Our "whole food" Omega-3 Salmon Oil supplements contain only unrefined oil from wild Alaska Sockeye Salmon: a fish whose renowned purity is reflected in the pristine contents of our naturally colorful capsules.
Unlike standard fish oils, our naturally pure Sockeye Salmon Oil does not need to be chemically refined: a process that can damage omega-3s. Instead, our oil's purity and potency are certified by NSF.
As a result, our whole, unrefined Sockeye Salmon Oil retains all of the omega-3s (EPA & DHA), vitamin D, phospholipids, and fatty acids natural to whole Sockeye Salmon.
The rich orange hue of our Salmon Oil comes from its natural complement of astaxanthin: the super-potent antioxidant pigment that gives Sockeye their distinctive color and protects our Salmon Oil's abundant omega-3s from oxidation.
In addition, ours was the first Salmon Oil supplement certified as sustainably sourced by the Marine Stewardship Council. 
We encapsulate our Salmon Oil in pure fish gelatin, and offer special varieties for special needs:
• Smaller Softgels (500 mg) • Liquid Salmon Oil for children and folks who may have trouble swallowing our 1,000 mg softgels • Lemon-Flavored Salmon Oil for folks who experience bounce-back.

Vital Choice Salmon Oil (top left) vs. two standard fish oils
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Point Your Patients & Clients to Great Food
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Many health practitioners and wellness providers display Vital Choice catalogs to help their patients and clients find great seafood and supplements.
Each catalog includes a special offer that people will thank you for providing!
And we can now offer clinics our new brochure on Omega-3s in Seafood & Health. Reviewed by doctors and experts, it clarifies a critical but often-confusing subject.
For information or to request extra catalogs and brochures, please send an email to arnie@vitalchoice.com.
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Dogs, Arthritis, and Omega-3s: Trials Show Relief
Two controlled clinical trials find that fish-derived omega-3s provide substantial relief and benefit to dogs with arthritis
by Craig Weatherby
When people say “arthritis” they usually mean osteoarthritis.
It's the most common type of arthritis by far, and distinct from the relatively rare autoimmune disease called rheumatoid arthritis.
Osteoarthritis is associated with normal aging and with extraordinary joint stresses … such as those experienced by construction and other workers who kneel on hard surfaces.
Of course, dogs get osteoarthritis as well, and probably suffer as much discomfort as people do.
Aspirin and other non-prescription remedies for the pain of human arthritis work pretty well, but come with the risk of serious adverse effects, including death from silent gastric bleeding.
Humans and canines take different arthritis drugs … but the canine ones also come with risks of adverse side effects. These include vomiting, loss of appetite, depression, lethargy, and diarrhea … and can include the serious side effects seen with human arthritis aids, such as gastric bleeding, ulcers, and kidney or liver problems.
According to the Arthritis Foundation, glucosamine and chondroitin supplements are safe and have shown benefit in dog studies … as have omega-3 fish oils5.
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Signs that your
dog may have arthritis
These common symptoms of canine arthritis come from the Arthritis Foundation (AF 2010):
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Weight gain
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Favoring a limb
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Being less alert
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Sleeping more
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Difficulty sitting or standing
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Attitude or behavior changes
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Seeming to have stiff or sore joints
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Hesitancy to jump, run or climb stairs
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Decreased activity or less interest in play
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And now – confirming the indications from previous studies1,2 – fish oil has proved itself to be an effective arthritis remedy in two randomized, double-blind, controlled clinical trials from Kansas State University’s College of Veterinary Medicine.
Study #1: Effects of omega-3s on weight bearing ability
The first clinical trial tested the effects of omega-3 fish oil on arthritic dogs’ ability to bear their own weight without signs of lameness or pain3.
The owners of 38 privately owned dogs volunteered their arthritic canine pets for the three-month-long trial.
Among these dogs, 16 received a control diet of standard dog chow, and 22 received a test diet of the same chow plus fish oil, which constituted 3.5 percent of the food by weight … a pretty hefty dose.
The investigators conducted periodic orthopedic evaluations and “force-plate” analyses of the most severely arthritic limb of each dog.
Additionally, the dogs’ owners completed questionnaires to report and characterize any changes in ...
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Ginkgo Flunks its Biggest Clinical Test
Presumed herbal brain booster fails to show any benefit in largest, longest trial ever conducted; prior studies provided enough positive evidence to warrant more research
by Craig Weatherby
The leaves of the maidenhair tree, Ginkgo biloba, have been used medicinally in China for thousands of years.
Brain health was among ginkgo’s most common uses, which led to hopes that concentrated extracts of the herb might help deter mental decline.
Millions of Americans take ginkgo pills because they’ve read that it can boost memory, fight off age-related mental fog, and even reduce the risk of dementia disorders … including Alzheimer’s disease.
We cannot yet be certain that ginkgo works as advertised (or implied), given the mixed results from the limited clinical studies conducted to date.
But positive results from some clinical trials have kept consumers buying and provided sufficient evidence to keep researchers interested.
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Key Points
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Ginkgo performed no better than placebo in a six-year trial among 3,000-plus older adults that tested its ability to deter mental decline.
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Ginkgo has produced mixed results in prior trials involving brain-healthy adults and people with dementia.
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Most previous clinical trials were smaller and less rigorously designed than the new study.
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No single herb or nutrient alone can protect brain health; omega-3s, curcumin, huperzine-A, ginkgo, and berries have shown the most promise.
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Evidence has been mixed but encouraging
Here’s how the authors of a rigorous evidence review characterized the evidence for ginkgo's brain-boosting powers eight years ago:
“Overall there is promising evidence of improvement in cognition and function associated with Ginkgo.” (Birks J et al. 2002)
However, they stressed that the positive ginkgo trials available then were generally small, imperfectly designed, and lacked enough statistical heft to provide proof.
Little had changed when the same evidence-reviewers published a somewhat less hopeful update last year:
“The evidence that Ginkgo biloba has predictable and clinically significant benefit for people with dementia or cognitive impairment is inconsistent and unreliable.” (Birks J et al. 2009)
And until last week, the need they identified back in 2002 – for larger, better-controlled clinical trials – remained unmet.
As if to answer their plea, the Journal of the American Medical Association just published the results of the largest, best-designed clinical trial conducted to date (Snitz BE et al. 2009).
Unfortunately, the outcome was negative, with ginkgo supplements performing no better than placebo pills.
Details of the new ginkgo trial
A team from the University of Pittsburgh recruited 3,069 people between 72 and 96 years of age, with ...
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Oprah Mag Picks Wild Salmon and other Superfoods
List of 25 includes 12 foods featured at VitalChoice.com … wild salmon included; “O” editors provide rationales and recipes for each pick
by Craig Weatherby
We've always been pretty selective about the foods we choose to sell.
Health, culinary quality, and sustainability constitute our top criteria ... and health comes first.
This is why, from wild salmon and sardines to berries, tea, nuts, and dark chocolate, Vital Choice foods keep showing up on lists of “superfoods”... either named by brand, or generically.
For example, we offer many foods selected as super-healthful in bestsellers by Nicholas Perricone, M.D., Stephen Pratt, M.D., and Jonny Bowden, Ph.D. (See “Vital Choice fare picked by expert authors”, below)
12 Vital Choice foods appear on O magazine’s super list
This isn’t the first time that foods we feature were deemed super in the Oprah Winfrey domain.
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Vital Choice fare
picked by expert authors
Many of our offerings have been featured as “superfoods” in bestsellers by Nicholas Perricone, M.D., Stephen Pratt, M.D., and Jonny Bowden, Ph.D.
See our reviews of these books:
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Back in 2005, we reported that Oprah’s favored medical guests – including Mehmet Oz, host of the new Dr. Oz show – recommended wild salmon (see “Oprah and Expert Guests Endorse Wild Salmon”)
For their January, 2010 issue, the editors of “O” magazine offer up a list of super-foods that can improve your diet for the New Year and beyond.
As they wrote, “… what if you didn't have to choose between good food and good-for-you food because they were one and the same? Here, you'll find a short list of foods that you really ought to incorporate into your diet—because, frankly, their health benefits are through the roof.”
Here’s the full list of 25 Superfoods, starting with the 12 that we offer … with links to the foods in the Vital Choice online store and to the recipes that accompanied each food.
“O” magazine picks offered at VitalChoice.com
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Vital Recipes
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Salmon Quiche
Today’s recipe is from Easy-French-Food.com, a delightful culinary site with simple recipes created in the international kitchen of Kim Steele.
She grew up in California in a family where internationally inspired gourmet meals happened daily. Kim has since lived and cooked in many countries, now living in Paris with her own family.
Salmon filets and shallots combine with crème fraîche and Swiss cheese to make this luscious, rich quiche. You can use frozen or canned salmon for this recipe.
This salmon quiche recipe goes together in a matter of minutes. Try serving with some backed or scalloped potatoes and a simple tossed salad.
Salmon Quiche (Quiche au Saumon)
Makes 6 servings
1 round puff pastry (9 inch pie size)
3 shallots, chopped finely
2 tablespoons butter
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Published by
Vital Choice Seafood
Copyright © 2010 Vital Choice Seafood, Inc.. All rights reserved.
Information in this newsletter is not meant to substitute for the advice provided by medical professionals, nor is it intended to diagnose, treat, cure or prevent disease.
Copyright is held by Vital Choice Seafood, to which all rights are reserved. Other than personal, non-commercial use or forwarding, no material in this newsletter may be copied, distributed, or published without the express permission of Vital Choice Seafood.
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