Vital Choices Newsletter

Monday, February 22, 2010 Issue 342  

In This Issue
Vital Bonus Options Feb. 18 - 24
Vitamin D's Heart & Diabetes Promise Affirmed, Again
Omega-3s Lack Mental Health Heft in Finnish Study
Blueberry Cobbler
Bizarre “Sea Serpent” Captured on Video
Our Excellent Sardine Adventure in Portugal
Sardines are Back … Plus New Boneless-Skinless

Free Bonus Options
February 18 to 24

Choose from among our Bonus Options ...
... then start shopping to earn your reward!
 
Pacific Spot Prawns
 
Canned Smoked Sockeye
 
Organic Frozen Raspberries
 
Organic Trail Mix
 
Manila Clams
 
Click here for Bonus Details & Instructions ...
... all offers include Free Shipping!


Shop Vital Choice ...
Pick from 3 Easy Ways!
 
OR
Try our e-Catalog
OR
Call 800-608-4825

 

Utterly Unique ... Vitamin D in Salmon Oil
 
We are pleased to introduce a high-quality, higher-potency vitamin D supplement … one with unique attractions!
 
Each tiny, 300 mg softgel capsule of Vital Choice Vitamin D3 in Wild Sockeye Salmon Oil provides a generous 2,000 International Units (IU) of vitamin D3.
 
D3 is the preferred, natural form of this amazing vitamin, and ours is certified pure and potent by NSF .
 
Better yet, our D3 comes in a base of whole, unrefined, certified-pure, sockeye salmon oil, certified sustainable by the MSC .
 
Each Vitamin D3 softgel contains 45mg of omega-3s, but health authorities recommend 500mg of omega-3s per day, so it doesn't replace fish oil.
 
A 3,000mg daily serving of our Sockeye Salmon Oil provides 460mg, so if you also take one Vitamin D3 in Salmon Oil softgel per day, that would bring your supplemental omega-3 intake to a perfect 505mg!

Vital Choice & Vital Green


Environmental
Stewardship Program

Vital Green™ is our pioneering environmental program that does 4 things:

 

1) Fights global warming by offsetting the impacts of shipping.

 

2) Enables recycling of foam shipping cubes via our innovative FREE program.

 

3) Supports seafood sustainability and promote a green partnership with our customers.


4) Offers an online, clickable e-Catalog to save trees and energy.
 

To learn more, and get instructions for recycling foam shipping cubes from Vital Choice, visit our Vital Green™ page.


World's Finest Fish Oil



Our "whole food"
Omega-3 Salmon Oil supplements contain only unrefined oil from wild Alaska Sockeye Salmon: a fish whose renowned purity is reflected in the pristine contents of our naturally colorful capsules.

Unlike standard fish oils, our naturally pure Sockeye Salmon Oil does not need to be chemically refined: a process that can damage omega-3s. Instead, our oil's 
purity and potency are certified by NSF.

As a result, our whole, unrefined Sockeye Salmon Oil retains all of the omega-3s (EPA & DHA), vitamin D, phospholipids, and fatty acids natural to whole Sockeye Salmon. 

The rich orange hue of our Salmon Oil comes from its natural complement of astaxanthin: the super-potent antioxidant pigment that gives Sockeye their distinctive color and protects our Salmon Oil's abundant omega-3s from oxidation.

In addition, ours was the first Salmon Oil supplement certified as sustainably sourced by the Marine Stewardship Council
.

We encapsulate our Salmon Oil in pure fish gelatin, and offer special varieties for special needs:

 Smaller Softgels (500 mg)
 
Liquid Salmon Oil for children and folks who may have trouble swallowing our 1,000 mg softgels
 
Lemon-Flavored Salmon Oil for folks who experience bounce-back.



Vital Choice Salmon Oil (top left) vs. two standard fish oils


Point Your Patients & Clients to Great Food
 
Many health practitioners and wellness providers display Vital Choice catalogs to help their patients and clients find great seafood and supplements.
 
Each catalog includes a special offer that people will thank you for providing!
 
Just fill out our quick Catalog/Brochure Request Form.
 
And we can now offer clinics our new brochure on Omega-3s in Seafood & Health. Reviewed by doctors and experts, it clarifies a critical but often-confusing subject.
 
For information or to request extra catalogs and brochures, please send an email to arnie@vitalchoice.com.

Vitamin D's Heart & Diabetes Promise Affirmed, Again
Middle-aged and older people with high blood levels of vitamin D were one-third less likely to develop heart disease
by Craig Weatherby

Sunlight, seafood, and supplements are the best sources. Click for full story and printer friendly version
The findings of the first-ever comprehensive evidence review support the widely held hypothesis that vitamin D protects cardiovascular health.
 
They come as little surprise, given the steady stream of epidemiological (diet-health) studies that link higher vitamin D blood levels to better heart health.
 
And the results should encourage funding of the large, controlled clinical trials needed to prove whether vitamin D affects the risk of cardiovascular disease, heart attacks, and heart-related deaths.
 
The encouraging background
Since 2006 we’ve reported on a half-dozen epidemiological studies that associate higher vitamin D blood levels with lower heart risks … and, in many cases, with lower diabetes and ...

[CLICK FOR FULL STORY AND PRINTER FRIENDLY VERSION]
 
Omega-3s Lack Mental Health Heft in Finnish Study
Findings are balanced by prior positive research; evidence remains mixed on the role of fish-borne omega-3s in reducing the risk of mental illnesses
by Craig Weatherby

Click for full story and printer friendly version
Bucking the general trend, a population study from Finland found no signs that long-chain omega-3s (EPA and DHA) can deter mental problems.
 
Fish is the only abundant food source of omega-3 EPA and DHA, and fatty fish like salmon, tuna, mackerel, sablefish, herring, and sardines provide the most per ounce.
 
We see three reasons why the Finnish findings should be taken with a grain of salt.
 
First, this negative finding is balanced by a substantial amount of epidemiological and lab evidence suggesting that omega-3s exert a positive influence on mental health … especially when it comes to dementia (e.g., Alzheimer’s disease) and depression.
 
And there is some preliminary clinical evidence that omega-3s may reduce the risk or severity of mental problems other than depression and dementia.
 
For example, we reported earlier this month on the positive results of a small, pilot clinical trial that tested omega-3 fish oil in mentally unstable adolescents at high risk for developing full-blown psychosis (see “Omega-3s Curb Psychosis in Clinical Trial”).
 
Second, the Finnish team did not consider the volunteers’ intake of omega-6 fatty acids, excessive consumption of which is associated with greater risk of mental problems (Hibbeln JR 2007).
 
Omega-6 fats also compete with dietary omega-3s for absorption into our cell membranes, and the standard American diet is grossly overloaded with omega-6 fats relative to omega-3s.
 
For more on that topic, see “Report Finds Americans Need More Omega-3s and Less Omega-6s”, and search our newsletter archive for “omega-6”.
 
Finally, epidemiological studies, such as this one, only show associations between foods or nutrients and health conditions. They cannot prove whether a food factor does or doesn’t affect risk of a disease. (Only well-designed clinical trials can
 ...

[FULL STORY]
 

Vital Recipes
Blueberry Cobbler
This American classic tastes even better with our bodacious, antioxidant-rich wild blueberries. Use whole wheat flour to add significantly more fiber, antioxidants, and flavor.
 
2 Tbs. honey
1 Tbs. sugar
1 Tbs. cornstarch or arrowroot powder
1 C. water
2 Tbs. lemon juice
3 C. fresh-frozen wild organic blueberries, thawed
1 C. whole wheat pastry flour
1 tsp. baking powder
1 Tbs. sugar
1/2 tsp. baking soda
1/2 C. low-fat buttermilk
 
Preheat oven to 400 F.
  • In a large saucepan over medium heat, combine the honey, sugar, cornstarch or arrowroot powder, cinnamon, water, and lemon juice. Mix until smooth.
  • Add the berries and cook over medium heat for about 10 minutes until thickened.
  • Combine the pastry flour, baking powder, sugar and baking soda in a medium bowl. Add in the milk and stir until ingredients are combined. Pour the hot berry mixture into a casserole dish that’s been buttered or oiled to prevent sticking. Pour the dough on top of the berry mixture.
  • Bake for about 20 minutes until the dough is slightly browned.

Vital Recipes
Our Excellent Sardine Adventure in Portugal
Vital Choice visits the fishermen who catch our Portuguese Sardines … and the people who hand-prepare and custom-pack them for us
by Dave Hamburg, Vital Choice COO

Sardine harvest by Dave Hamburg. Click for full story and printer friendly version
Sardines are a bit of a mystery to many Americans … including longtime fishermen like myself and Vital Choice founder Randy Hartnell.
 
So I invite you to read my brief account of a tour of Portugal’s sardine scene … and click the screen below to view the video I shot on the boat and in the cannery.
 
Before we decided to offer sardines, Randy traveled to Portugal in 2005 to scope out the scene and find the very best provider.
 
He selected the Portuguese sardines we offer both for their quality, and because it was so clear that the fishery supplying them was abundant and well-managed. (It was independently certified sustainable earlier this year by the Marine Stewardship Council.)
 
We’ve been eager to return and document the fishing and packing processes in photo and video, to give our customers an insider’s view. So last October, I traveled to northwest Portugal with two goals in mind.
 
I wanted to see the sardine harvest up close, and tour their cannery with the family that selects and packs our sardines.
 
The video tour stars when you click this screen, and my journal continues below it. (If you have trouble viewing it here, you can see it at YouTube.)
 

 
 
My Portuguese sardine sojourn starts at sea
I arrived in Porto, Portugal in mid-October, just in time to see sardines harvested at their peak of fat and flavor.
 
This is the harvest period during which our cannery's buyers can select the plumpest, fattiest sardines for Vital Choice.
 
The sardine harvest happens at night, so I left my hotel at 10:30 p.m. and was brought out to a large pier in Matosinhos, north of Porto, where the fleet was preparing to depart.
 
There, I met the captain/owner of the Deus Nao Falta – meaning “God Does not Lack” – who my hosts described as ...

[CLICK FOR FULL STORY AND PRINTER FRIENDLY VERSION]
 
Sardines are Back … Plus New Boneless-Skinless
Click for full story and printer friendly version
Our succulent Portuguese Sardines arrive on nature’s own, non-negotiable schedule ... only after they reach their peak of fat, omega-3s, and flavor.
 
So when we run out, we can’t order more from a warehouse somewhere in the U.S.
 
We have to wait for the start of the fall harvest season in the often-rough seasonal seas off Portugal.
 
Then it takes weeks for the cans to sail across the Atlantic, through the Panama Canal, up the coast to Seattle, then ride a truck north up route 5 to Bellingham. (We followed them all the way on a ship-tracker Web site.)
 
And for true sardine lovers, it’s well worth the wait to savor what many connoisseurs consider the world’s finest.
 
Now all four options are back … along with our NEW Boneless-Skinless Sardines! Click below to learn more about each variety and to order ... or call us at 800-608-4825.
 
 
Our NEW Boneless-Skinless Sardines 
Over the years, we’ve heard from quite a few folks who folks who like sardines, but ...

[CLICK FOR FULL STORY AND PRINTER FRIENDLY VERSION]
 
Bizarre “Sea Serpent” Captured on Video
In a world first, marine scientists working in the Gulf of Mexico filmed a Giant Oarfish in the wild
by Craig Weatherby

Click for full story and printer friendly version. Photo: discoverfishingbc.ca
A team of researchers recently caught a rare, frightening, but oddly beautiful fish on video ... for the first time (view it below).
 
The Giant Oarfish captured on film was estimated to measure a jaw-dropping 16 to 32 feet in length.
 
The men in the photo at right are holding a dead Oarfish ... one that may only be half the size of the one filmed in the Gulf, and just a third of the documented maximum.
 
The biggest members of this bizarre species may be the biggest bony fish in the world. (Sharks have cartilage, not bone.)
 
It's likely that some of the “sea serpent” sightings by sailors over the centuries stem from the size, dragon-like dorsal fin, bright red streamers, and sinuous, snake-like motions of the Giant Oarfish (Regalecus glesne).
 
Oarfish sightings and landings are infrequent, but happen regularly around the world ... usually when one was dead or dying, at the surface or washed onshore. 
 
You'll find the story behind the landmark Oarfish video below. Just click the play button ... if you have trouble, see it at You Tube.
 

 
How the “catch” happened
A smaller Oarfish, up close.
Photo: Gerry Smith 
The video was shot in the Gulf of Mexico by scientists from Louisiana State University and the UK's National Oceanography Centre. 
 
They were based on the world’s largest oil rig, called ThunderHorse, and using its ...

[CLICK FOR FULL STORY AND PRINTER FRIENDLY VERSION]
 

Our Community Connections

 

Vital Choice contributes a portion of its net profits to the Weil Foundation, Adopt-a-Fry, the Live Strong Foundation, The Monterey Bay Aquarium, the Natural Resources Defense Council, and other causes devoted to improving the health and well being of people and the planet that sustains us.


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Published by Vital Choice Seafood
Copyright © 2010 Vital Choice Seafood, Inc.. All rights reserved.
Information in this newsletter is not meant to substitute for the advice provided by medical professionals, nor is it intended to diagnose, treat, cure or prevent disease. Copyright is held by Vital Choice Seafood, to which all rights are reserved. Other than personal, non-commercial use or forwarding, no material in this newsletter may be copied, distributed, or published without the express permission of Vital Choice Seafood.
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